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Compliance laws reach a global market, so let’s visit a few that affect any international email your marketing team sends. Global SPAM Laws. If you’re larger than a mom and pop shop, complying and understanding global laws is pertinent to your bottom line. But these guidelines don’t stop at the U.S. Make Unsubscribing Easy.
Cyprus and Ireland. You can easily imagine how you want someone to explore that data by traffic sources or campaigns or geo or myriad valuable dimensions. The Global Gender Gap Report is a fabulous example how to solve this problem. (This is embarrassing but I was surprised how big Italy is, and how small Sweden is.).
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