Startup Professionals Musings

DECEMBER 17, 2022

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. This S-Curve, with no correction, can quickly lead to disaster. I’m not talking here about a small pivot.

Hockey Stick 265

Hockey Stick Guerilla Acquisition Startup 265

Startup Professionals Musings

MARCH 20, 2020

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. This S-Curve, with no correction, can quickly lead to disaster. I’m not talking here about a small pivot.

Hockey Stick 307

Hockey Stick Guerilla Acquisition Revenue 307

YoungUpstarts

OCTOBER 27, 2018

Logo stickers form the backbone of any solid guerilla marketing campaign. A sticker campaign can make your logo look modern and innovative. Next, try to distribute logo stickers to cause a viral sensation. These essential items will put your logo in front of customers, tying together your overall branding identity.

Customer 166

Customer Guerilla Social Media Viral 166

Startup Professionals Musings

SEPTEMBER 26, 2014

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. This S-Curve, with no correction, can quickly lead to disaster. I’m not talking here about a small pivot.

Hockey Stick 263

Hockey Stick Guerilla Acquisition Revenue 263

Startup Professionals Musings

MARCH 3, 2018

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. This S-Curve, with no correction, can quickly lead to disaster. I’m not talking here about a small pivot.

Hockey Stick 130

Hockey Stick Guerilla Acquisition Revenue 130

YoungUpstarts

JANUARY 13, 2016

No matter what those digital marketing types say, offline campaigns are still important when it comes to getting your business out there in the big wide world. Guerilla marketing. This doesn’t sound as extreme as the name implies, it simply means being a bit sneaky when distributing your message.

Guerilla 100

Guerilla Marketing Distribution Networking 100

Startup Professionals Musings

NOVEMBER 1, 2015

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. This S-Curve, with no correction, can quickly lead to disaster. I’m not talking here about a small pivot.

Hockey Stick 120

Hockey Stick Guerilla Startup Acquisition 120