Duct Tape Marketing

JULY 19, 2024

Duct Tape Transcript Email Download New Tab Speaker 1 (00:00): I was like, I found it. We've been using ActiveCampaign for years here at Duct Tape Marketing to power our subscription forms, email newsletters and sales funnel drip campaigns. Now, this offer is limited to new active campaign customers only. I found it.

Leadership 90

Leadership Framework Agile Campaign 90

Occam's Razor

SEPTEMBER 15, 2014

The post is written in these six steps: Step 1: Tag every shared link with campaign tracking parameters. Step 1: Tag every shared link with campaign tracking parameters. In Google Analytics there are five parameters: Source, Medium, Campaign, Term and Content. Tag your mobile website. Dive into Mobile Reporting and Analysis.

Analytics 143

Analytics Metrics Mobile DC 143

Duct Tape Marketing

JULY 17, 2024

Connect with John Jantsch on LinkedIn Duct Tape Transcript Email Download New Tab Speaker 1 (00:00): I was like, I found it. I say never implement a marketing campaign. Hire a marketing campaign. I look at technology, I look at campaigns, I look at strategies and tactics. I found it. This is what I've been looking for.

Revenue 94

Revenue Technical Review Framework Austin 94

A Smart Bear: Startups and Marketing for Geeks

MAY 15, 2012

Audio attached here, downloadable on iTunes or below, and transcript below. Nick: The name of the company is PinfoB.com. Jason: Well, it’s certainly a very complicated company because the name is difficult to even spell. Lucky for you, domain names are not case-sensitive or you’d be sunk already, right?

Naming 199

Naming Advertising Audio Software Developers 199

Duct Tape Marketing

JULY 9, 2024

Duct Tape Transcript Email Download New Tab Speaker 1 (00:00): I was like, I found it. We've been using ActiveCampaign for years here at Duct Tape Marketing to power our subscription forms, email newsletters and sales funnel drip campaigns. You can try Active Campaign for free for 14 days and there's no credit card required.

Campaign 87

Campaign ChatGPT Community Email 87

ConversionXL

MARCH 5, 2019

Cold email is not a replacement for inbound methods but a supplement—a way to drive near-term growth while inbound campaigns gain traction. But isn’t cold email just another name for spam? The most important thing you can do for your cold email campaign is to send relevant messages. Why would anyone want to use cold email?

Email 130

Email Campaign Reputation San Diego 130

Mike Michalowicz

FEBRUARY 11, 2013

Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. Get a Twitter account in your business name. Your store name will be displayed on the products for the duration of the event and the donation is tax deductible.

Small Business 167

Small Business Marketing PR Social Media 167

Duct Tape Marketing

SEPTEMBER 14, 2024

Duct Tape Transcript Email Download New Tab Brian Gottlieb (00:00): Back in the early days. Is there some story behind the name there? First of all, I wanted to find a name that didn't exist on from a URL standpoint. Now, this offer is limited to new active campaign customers only. John Jantsch (00:39): Yeah.

Wisconsin 90

Wisconsin Cofounder Leadership Employee 90

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165

Metrics Advertising Marketing Social Media 165

The Next Web

DECEMBER 4, 2013

Now, the startup and its software solutions are both household names. The process is especially tricky before you’re ready to distribute your final product, but teaser videos, downloadable PDFs and other digital content provide options for social sharing long before a product’s ship date. million people in 24 hours as a result.

Social Media 158

Social Media Media Viral Startup 158

ConversionXL

NOVEMBER 10, 2021

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. It will also ensure you’re not “spraying and praying” with campaigns—and you’re not wasting your budget. Rather, we repurposed some original content into a downloadable guide format, then advertised it.

Advertising 131

Advertising Cost Customer PR 131

Up and Running

DECEMBER 17, 2014

AdBlock gets rid of everything—Google ads, banner ads on websites, YouTube video ads, you name it. With drag-and-drop features, dozens of free templates, and the ability to send drip email campaigns, this tool with revolutionize your marketing. Of course, if you’re operating a business, it’s not always a good idea to work in a bubble.

Entrepreneur 153

Entrepreneur Email SCRUM Stock 153

Women Entrepreneurs Can

SEPTEMBER 6, 2020

TikTok became a phenomenon with 115 million new downloads in March 2020 alone, making it an 800-million-strong social media platform. TikTok became a sensation with 115 million new downloads in March 2020, making it an 800 million-strong social media platform. Even if you are a big-named brand, you cannot ignore the power of UGC.

Software Review 94

Software Review Social Media New Zealand Silicon Valley 94

The Startup Magazine

AUGUST 2, 2018

TSM: Why should a user download the Embargo App? Moreover, it is very challenging to measure a success of such campaigns. We on the other hand allow them to see how many people decided to visit their venue after each campaign (on non-names basis of course). TSM: What inspired you to start this company?

Technical Review 28

Technical Review Startup Revenue Cofounder 28

ConversionXL

FEBRUARY 17, 2021

The technological breakthrough, announced in 2017 , is the “federated” component—the ability to train a machine learning model without a centralized repository of data: It works like this: your device downloads the current model, improves it by learning from data on your phone, and then summarizes the changes as a small focused update.

Caching 140

Caching Algorithm Advertising Metadata 140

ConversionXL

AUGUST 11, 2021

But it’s not as simple as reaching out to a company you want to collaborate with and putting their name on your website in exchange for cash. If your audience isn’t interested in a sponsor’s product or service, then putting their name to your offer won’t deliver the ROI they’re looking for, ruining any chance of a long-term partnership.

Audience 139

Audience Social Media Email Ruby 139

Duct Tape Marketing

FEBRUARY 6, 2025

A well-crafted, humorous video marketing campaign builds customer connection and drives social media engagement. Even professional comedians tweak their jokes based on audience responsebusinesses should do the same with their marketing campaigns. Authenticity matters in video ads Todays consumers are drawn to real, engaging content.

Video 68

Video Audience Lean Campaign 68

ConversionXL

NOVEMBER 10, 2020

Please fill out this form to download our white paper so that you understand the value of solving this problem.”. Awareness would then grow as they perused our landing pages, read our blog posts, and filled out a form to download an in-depth white paper. Here’s a counter-intuitive example: the “Visit Vienna, not #vienna” campaign.

Agile 139

Agile Social Media Audience Software Review 139

ReadWriteStart

OCTOBER 6, 2020

Display Your Competence with Downloadable Written Material. Some essential entry options include: The participant’s name. Bonus tip: It’s critical to define the right spot to place your forms: that’s where visitors interested in learning more will subscribe to your list and/or download your content. Email address. Phone number.

Marketing 156

Marketing Entrepreneur Social Media Startup 156

ConversionXL

AUGUST 5, 2021

We can pass lead information manually from one platform to another by downloading and uploading CSV files, copy-and-pasting email addresses from one tool to another, etc. This could be as simple as a first name and email address, or as complex as credit card details acquired from a trial. Consideration. Conversion & retention.

Software Review 143

Software Review Technical Review San Diego Retention 143

ConversionXL

JULY 8, 2020

I’ll walk through the step-by-step process to set up Microsoft Ads as well as best practices for running campaigns. . When first creating your Microsoft Advertising account, you have the option of importing campaigns from Google. You can create an ad campaign during the account creation process, but I recommend skipping for now.

PPC 100

PPC Matching Software Review Campaign 100

ConversionXL

JUNE 23, 2020

Advertorials are long-form paid ads, presented as informative articles—hence the name, a blend of “advertisement” and “editorial.”. On average, the cost of a native advertising campaign for top-tier news publishers was $54,014.29. There’s also a Chrome extension, which you can download here. Image source).

Technical Review 105

Technical Review Software Review Audience Advertising 105

ConversionXL

JULY 28, 2021

Using this data, you can anticipate customer actions and tailor marketing campaigns to focus on high-value audiences. . You can then use these audiences to create location-specific or remarketing ad campaigns. If you’re adding an app data stream, enter your iOS bundle ID or Android package name, then click Register app.

Analytics 146

Analytics Artificial Inteligence eCommerce Audience 146

ConversionXL

JANUARY 30, 2013

4) Use promotional campaigns. The trick is to find a balance between putting out good quality relevant content and mixing it up with deals and promotional campaigns. Steaz ran a integrated campaign which included Twitter, Facebook, e-mail and pay-per-click ads on Google. But remember that too much of anything is rarely good.

Social Media 134

Social Media Sales Media Social Network 134

ConversionXL

FEBRUARY 3, 2022

Yet, this was a successful growth marketing campaign. For example, a growth marketer at Grammarly might begin with the hypothesis that a promotional email campaign targeted at millennials will result in a 10% increase in new subscriptions. If your campaign works and your brand awareness metrics improve, you win.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

OCTOBER 4, 2021

We’ll also break down the main elements of high-performing emails to show you how to drive action from your campaigns. Strategy is the big picture thinking that drives email marketing campaigns. What do you want the end result of your email campaign to be and why does that matter? Customer journeys are rarely linear.

Email 136

Email Customer Marketing Software Review 136

The Next Web

JANUARY 31, 2014

Based on past experience, the penalty will carry a sweet name (I vote for “One-Eyed Weasel”) and affect any website that has its entire link profile based on guest posts – most of them in medium to low quality websites. Are you finding hundreds and even thousands of search results for guest articles that carry your name?

CTO Hire 138

CTO Hire Search Web Social Media 138

ConversionXL

SEPTEMBER 3, 2021

In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions. Done right, ASO can reduce user acquisition costs, increase app downloads, and improve your app’s value.

Metadata 121

Metadata Technical Review Retention Metrics 121

Duct Tape Marketing

NOVEMBER 7, 2018

Google has recently made some drastic changes to their ads program—starting with a name change, from Google AdWords to Google Ads. Google is so much more than just a search engine at this point, and the change in name reflects their omnipresence on the web. New Comprehensive Campaigns.

Small Business 78

Small Business Artificial Inteligence Technical Review Advertising 78

Up and Running

MAY 12, 2020

If you’re not quite ready to commit to a business plan platform you can also check out our library of over 500 sample business plans and download our free business planning template to get you started. Register your business name. Create a paid advertising campaign. Establish milestones and metrics for your business plan.

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

ConversionXL

MARCH 20, 2019

Ultimately, a successful ABM campaign needs to solve three problems. Use analytics from ad campaigns to prompt sales staff to take action. Personalization is more than changing a headline to match a company name. whitepaper downloads). That’s because ABM campaigns often blanket target accounts with messaging.

Software Review 117

Software Review Software Marketing IP 117

ConversionXL

OCTOBER 25, 2018

Instead, it identifies the fault lines within tactics and between tactics that keep demand generation campaigns from amounting to more than their component parts. Standardized, clean data is critical to deploying great campaigns.”. Bad data affects demand generation campaigns in other ways, too. This post doesn’t do that.

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

AUGUST 21, 2019

When a prospect downloads your lead magnet , their journey to paying customer has only just begun—it may never finish. Benchmarks for download-to-customer conversion rates are scarce. Additionally, most B2B marketers aren’t nurturing lead-magnet downloaders properly. What’s this campaign for? Or at all.

B2B 131

B2B Technical Review Email Sales 131

ReadWriteStart

NOVEMBER 14, 2019

But here’s the kicker – for the first time since 2015, app downloads are on the decline. Spotify may be a big name challenging the status quo with its antitrust case, but they’re not the only ones. This may be a case of launching campaigns to mobilize your audience and find new ways to generate awareness.

Audience 86

Audience Software Developers Software Development Software 86

Up and Running

JUNE 9, 2020

Develop new marketing campaigns to boost sales. If sales are stagnating—or even if they’re not—from time to time, you might want to consider retooling your marketing campaigns. When you look to adjust your marketing campaigns, focus on increasing dollars per customer from your existing target market. The best part?

Forecast 114

Forecast Software Review Campaign Cash Position 114

Duct Tape Marketing

JANUARY 31, 2024

The key takeaway is clear: businesses must proactively implement these crucial changes to safeguard their domain reputation and ensure successful email marketing campaigns. 07:42] Are there things to be looking out for when using a service like Active Campaign? [08:45] That's our name, our domain. 08:45] What is a DKIM? [10:28]

Email 96

Email Technical Review Software Review IP 96

Duct Tape Marketing

DECEMBER 1, 2021

Enter your name and email address below and I'll send you periodic updates about the podcast. Sendinblue, an all-in-one digital marketing platform empowering small businesses to build stronger customer relationships through end-to-end digital marketing campaigns. Like this show? Click on over and give us a review on iTunes, please!

Software Review 101

Software Review Audio Campaign Networking 101