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It’s also about the company’s reputation, the way a company’s products and services are advertised, and about a company’s values. Personal branding (how an individual builds their personal reputation) has become popular, especially among influencers. Branding is not solely for companies and organizations.
It also extends to how it links with wider marketing campaigns… It even encompasses the materials used to create it: Is it recyclable or reusable? Divine’s chocolate is farmed by the Kuapa Kokoo cooperative in Ghana. Cannabis has quite a reputation in this country. Vintage or contemporary?
It also extends to how it links with wider marketing campaigns… It even encompasses the materials used to create it: Is it recyclable or reusable? Divine’s chocolate is farmed by the Kuapa Kokoo cooperative in Ghana. Cannabis has quite a reputation in this country. Vintage or contemporary?
Fundraising is the engine that powers the projects and campaigns that define success for mission-driven organizations. And the stakes are high: appropriate registrations and disclosures are key to obtaining tax incentives, avoiding legal penalties and maintaining your reputation among donors and volunteers.
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