Campaign, Green and Iceland

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Campaign

Green

Iceland

Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Occam's Razor

NOVEMBER 18, 2014

I can find the biggest pools of customers who share a behavior and go back and optimize my campaign strategy, my content strategy and indeed my overall digital strategy. The green intensity drags our eyes to handful of cells we need to look first. Now I can quite literally follow the path to every conversion. It is pretty nice.

Analytics

Analytics Sierra Leone Channel Conversion

Great Storytelling With Data: Visualize Simply And Focus Obsessively

Occam's Razor

SEPTEMBER 21, 2015

This is a lot less pretty, but a lot more effective… The use of colors helps drag your eye to the column that's actually important, the red is effective at giving the core message (I should have made the 21 green, dang!), Ex: Is the 2-in-1 green because it will add the most to the bottom-line? Pick a village in Iceland.

Stock

Stock Conversion Matching Audience

StartUpRoar

Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Great Storytelling With Data: Visualize Simply And Focus Obsessively

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