crowdSPRING Blog

MARCH 2, 2011

30 Super Innovative Print Ad Campaigns – [link]. 20 creative guerilla marketing campaigns – [link]. 30 Super Innovative Print Ad Campaigns – [link]. Interesting (probably smart) that major publishers are creating own ad networks – [link]. Is Social Business Innovation? – [link].

Social Media 95

Social Media Small Business Design Media 95

YoungUpstarts

OCTOBER 27, 2018

Logo stickers form the backbone of any solid guerilla marketing campaign. A sticker campaign can make your logo look modern and innovative. These essential items will put your logo in front of customers, tying together your overall branding identity. Branded stickers are a versatile way to spread your logo all over.

Customer 166

Customer Guerilla Social Media Viral 166

ConversionXL

AUGUST 4, 2020

After digging further, you may discover an advertising campaign where marketing promotes these products in-store and increases demand. What campaigns and initiatives do you use at different stages of the customer lifecycle (e.g., How do you evaluate performance and make decisions on future campaigns? Which have performed poorly?

SQL 117

SQL Software Review Agile Metrics 117

Up and Running

SEPTEMBER 8, 2016

Come up with a compelling social media campaign to build brand awareness (a competition perhaps, or a giveaway). Start doing guerilla marketing. Create a paid advertising campaign. Alert the press (reach out to local newspapers, radio stations, businesses, and so on).

Software Review 60

Software Review Technical Review Intellectual Property Guerilla 60

Startup Professionals Musings

SEPTEMBER 26, 2014

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. Thus even if unit sales keep increasing, revenues can lag due to the need for lower prices as the mainstream market takes over.

Hockey Stick 263

Hockey Stick Guerilla Acquisition Revenue 263

Startup Professionals Musings

MARCH 3, 2018

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. Thus even if unit sales keep increasing, revenues can lag due to the need for lower prices as the mainstream market takes over.

Hockey Stick 130

Hockey Stick Guerilla Acquisition Revenue 130

The Startup Magazine

APRIL 17, 2020

With a little extra time and effort, you can put together a creative advertising campaign that hits the mark. Street marketing is a type of guerilla marketing that’s highly experimental and can gain plenty of attention if executed correctly. Because let’s face it: lackluster ads get ignored. Street Marketing.

Advertising 90

Advertising Guerilla PPC eCommerce 90

YoungUpstarts

JANUARY 13, 2016

No matter what those digital marketing types say, offline campaigns are still important when it comes to getting your business out there in the big wide world. Guerilla marketing. So what offline marketing techniques are still important? Which ones should you be applying to your strategies? Here are six good ones: Networking.

Guerilla 100

Guerilla Marketing Distribution Networking 100

Women Entrepreneurs Can

JANUARY 4, 2021

So, how can you start your marketing campaign the right way? You might even want to think about using some guerilla marketing tactics to draw attention. You should make sure that you are starting the marketing for your trade show appearance as early as possible. Get the Right Manpower.

Guerilla 52

Guerilla Social Media Campaign Hiring 52

Startup Professionals Musings

NOVEMBER 1, 2015

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. Thus even if unit sales keep increasing, revenues can lag due to the need for lower prices as the mainstream market takes over.

Hockey Stick 120

Hockey Stick Guerilla Startup Acquisition 120

Gregg Fraley, Author of Jack's Notebook

DECEMBER 14, 2012

Here’s why I think you might, if you would be so kind, support my Top 40 Innovation blogger campaign. One had to do with small business innovation — Guerilla Innovation , and another had to do with a Gonzeaux Innovation Roadtrip — with views of innovation through middle America.

Guerilla 97

Guerilla Viral Leadership Framework 97

Up and Running

APRIL 5, 2016

Start building your social media campaign in advance. For one of our restaurant clients, we planned an online social campaign, teasing the opening and showcasing the unique atmosphere and food,” says Erin Pearlman, Communications Coordinator for Appleton Creative, Inc. Get in early. Start building interest as soon as you can.

Social Media 60

Social Media Guerilla Elevator Pitch Campaign 60

YoungUpstarts

OCTOBER 16, 2017

One of the most memorable campaigns was launched by Sony Ericsson back in 2002 in the early days of cell phones with a digital camera. A usual scenario is to infiltrate marketers into their target audience and have them start building hype around the product. This tactic works great for new movies, books, or gadgets.

Flash 162

Flash Marketing Stealth Social Media 162

Gregg Fraley, Author of Jack's Notebook

AUGUST 10, 2018

If you ask for innovation ideas in an idea campaign, make it clear to all that the effort has top level support. AND… If you’re going to broaden your innovation efforts, please, take note: How you ask for innovation at your company matters. . Present a focused challenge question.

Campaign 65

Campaign Product Development Developer Management 65

Early Growth Financial Services

DECEMBER 13, 2012

Not only will this drive them to your online campaign and reinforce what they see online, but it can also … Continue reading → Localize Offline to Build Trust I invest in signs and door hangers and try to blanket the town with them.

Marketing 53

Marketing Campaign Advertising Entrepreneur 53

BeyondVC

JUNE 2, 2004

We are not throwing money away on stupid advertising campaigns. The smart and seasoned entrepreneurs now have more outlets for guerilla marketing (blogger community is a new and great one). Additionally, we know how to reach users better and measure success. Remember the old adage that pioneers get arrows in their backs?

Web 60

Web XML Guerilla RSS 60

ReadWriteStart

JULY 6, 2020

With today’s digital presence and fascinations with social media, there are many ways to execute this strategy online as well as viral videos, newsjacking, and even social media competitions that could be considered guerilla marketing. The campaign has delivered some of our highest engagement rates on Twitter so far. Conclusion.

Marketing 156

Marketing Startup Guerilla Canada 156

crowdSPRING Blog

SEPTEMBER 13, 2010

Here are 5 campaigns we greatly admire that used relatively scant funds and some of the lessons that small businesses can achieve from an analysis of their success! The Obama campaign and viral video. Many contributed to this viral effect, both from inside the official campaign and from without. That crazy chicken. Yes we can!

Viral 107

Viral Campaign Small Business Guerilla 107