Occam's Razor

JULY 18, 2011

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Just to ensure you are executing against your right mental model. You can’t track everything.

Metrics 138

Metrics Campaign Email Marketing 138

ConversionXL

JUNE 24, 2020

However, it continues to poison marketing campaigns—and find its way into more and more courtrooms. This article explains what click fraud is, shows how it can impact your campaigns, and shares ways to reduce its impact on your marketing. Thankfully, the effect of these types of clicks on your campaigns is minimal. .

PPC 121

PPC IP Idaho Non-Compete 121

Duct Tape Marketing

JUNE 2, 2017

SaaS startup Segment has a formula for figuring out acquisition costs : Determine Customer Lifetime Value (LTV): LTV = Revenue from each paying customer per month, multiplied by Gross Margin, divided by churn (Gross Margin is the amount left over after the cost of goods sold, churn is the percent of people who leave). increase in revenue.

Acquisition 64

Acquisition Cost Customer Social Media 64

www.foliomag.com

JULY 31, 2012

Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Trade Show.

Social Media 40

Social Media Rhode Island Media South Dakota 40

online.wsj.com

SEPTEMBER 23, 2012

If failure is defined as failing to see the projected return on investment—say, a specific revenue growth rate or date to break even on cash flow—then more than 95% of start-ups fail, based on Mr. Ghoshs research. Opinion: Noonan: The Romney Campaign Needs a New CEO. Opinion: Noonan: The Romney Campaign Needs a New CEO.

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107

Steve Blank

JUNE 24, 2013

Rent seeking lobbyists go directly to legislative bodies (Congress, State Legislatures, City Councils) to persuade government officials to enact laws and regulations in exchange for campaign contributions , appeasing influential voting blocks or future jobs in the regulated industry. i.e. revenue/profit sharing, two-tier hiring, etc.

North Carolina 335

North Carolina New Jersey New York Government 335

Up and Running

MAY 28, 2015

There’s a lot of questions about what do you actually need in terms of information, if you’re going to do your forecasting, and how does one put together a revenue forecast if you’ve never started a business or your business is brand new. It is a very difficult proposition. How many of those open will click on the link?

Lean 60

Lean Business Plan Video Software Review 60