Hunter Walker

APRIL 9, 2015

We create a great reading experience for the web, as well as a print edition, which gets delivered with select Sunday editions of the Los Angeles Times, San Francisco Chronicle, and Sacramento Bee. So a lean, nimble media company could launch with, say, 400,000 circulation, a huge launch for a traditional media company. Texas Sunday ?

California 48

California San Francisco Los Angeles Sacramento 48

Duct Tape Marketing

SEPTEMBER 26, 2018

One of my favorite examples from the book is a restaurant in Sacramento, California called Skip’s Kitchen. So much so that even though there’s a big neon sign out front that says Skip’s Kitchen, people in Sacramento typically call it, “That joker restaurant.” A viral campaign is a lottery ticket.

Montana 70

Montana Viral Sacramento Differentiation 70

Hearpreneur

OCTOBER 29, 2016

June 2016 Friendly Guy Insurance was rolled out and it is now my logo and is used for all of my marketing campaigns. The name, Saranap dates back over 100 years when a commuter train cut across California, connecting Oakland to Sacramento. 21 years later, I needed to take a look at my brand. 3 – Finding Passion.

Naming 48

Naming LLC Entrepreneur PR 48