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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. I credit my co-founder Eric Frothingham with coming up with our name. 2- Combination of two names. 6- Name describing our story.

Naming 115
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Common B2B Challenges and How To Solve Them

ConversionXL

This process helped us define accounts with the highest revenue potential which we then ran highly perosnalized campaigns to. Even without launching new lead generation campaigns, we were able to activate “frozen deals” from their pipeline. Nobody has time to wait 3-4 months to see the results from the marketing campaigns.

B2B 150
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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

Are your campaigns driving conversions? Similarly, understanding that awareness is growing across the industry might prompt AirHelp to team up with a similar company (a non-competitor, but a relevant industry leader) to launch a dual campaign. From the moment the world turned to remote work, Zoom’s name was everywhere.

Metrics 157
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EU Cookie / Privacy Laws: Implications On Data Collection And Analysis

Occam's Razor

Cookies contain a small amount of anonymous information that allows a website to know that you have visited in the past, responded to a campaign, or had x items in your cart (which allows the site to retain those items in your cart the next time you come). Cookie: A cookie is a small text file placed on your computer. And other such users.

Analytics 131
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Smart Bear Live 8: Edwin from MeetingKing.com

A Smart Bear: Startups and Marketing for Geeks

In Spain I have large companies. Edwin: Correct, I fully agree and the name MeetingKing already says that my initial focus definitely was on meetings, right? But in that one discussion, I talk about HR; I talk about inventory management; I talk about local marketing campaigns. Of course if you’re a club, you can use it.

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6 tips to bridge cultural differences in marketing communication

The Startup Magazine

We’ve listed 6 tips to bridge cultural differences and create a successful marketing campaign. In the Netherlands it’s common to be on a fist name basis in communicating with both companies and consumers. Moreover Germans seldom use first names when communicating with a business partner, even if they are followed by last names.

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End of Dumb Tables in Web Analytics Tools! Hello: Weighted Sort

Occam's Razor

" That quote comes to mind when I think of a new feature in Google Analytics that carries the unassuming name of Weighted Sort. Hundreds and hundreds of referring urls and campaigns and page names and so on and so forth. visit), Spain #3 (8.8k We have a very long tail of data in web analytics. The problem?

Analytics 109