The Startup Magazine

JANUARY 31, 2022

Regardless of whether or not you’ve raised capital, you’re severely sensitive to the limits of what you can do in a pay-to-play world. SEO or search engine optimisation helps your entire website – not just your content – reach the uppermost of Google’s SERPs, leading to an increase in organic traffic. Image Source: [link].

Social Media 122

Social Media Marketing Early Stage Metadata 122

Duct Tape Marketing

FEBRUARY 14, 2018

Although many of my colleagues in the SEO world were surprised when I transitioned into the adjacent world of email marketing a year ago and launched Tidings , I hope you’ll understand why after reading this column. Campaign “design” is potentially the most technical aspect of the bunch. (As Minimal Technical Costs. But I digress.).

Email 58

Email Technical Review Marketing SEO 58

YoungUpstarts

DECEMBER 13, 2018

Long-form content for making an SEO impact. While word count is not the only thing that can impact how prominently an article will appear on the search engine results page, SEO experts say long-form content will be able to give you an edge. Pay to play” — the path to more exposure.

Social Media 232

Social Media Media SEO Channel 232

Duct Tape Marketing

DECEMBER 23, 2019

So, pay to play is definitely here. I see so many small business owners that work with pay per click firms that basically set up templated campaigns and forget them and don’t communicate and just say, “Oh, you got 27 clicks this week” Well what does that mean?

Small Business 77

Small Business Marketing Audio Technical Review 77

ConversionXL

JANUARY 18, 2022

They know there’s pay-to-play stuff. Use this to build your sub-brand framework that every digital marketing campaign must follow. Since users discover content through search and social sharing, you’ll need to have both an SEO-focused strategy and a social strategy. They know there are affiliate links.

Social Media 145

Social Media Audience Media Marketing 145

Duct Tape Marketing

APRIL 30, 2015

Social media is becoming an increasingly pay-to-play environment, especially on Facebook. They broadly work in the same way: you upload the content (which is published locally, on your blog), set the budget and timescale, then launch the campaign. Finding that audience is often the hardest challenge.

Distribution 28

Distribution Cost Social Media Viral 28