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PPC Basics Explained — PPC Management for Small Businesses

Up and Running

47% of small business owners execute marketing campaigns entirely on their own. Because pay-per-click advertising (PPC) needs to be an option you consider in order to reach your customers and stay competitive online. What is PPC? PPC stands for “pay-per-click advertising.” PPC or SEO?

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Small Business Marketing: Web Design Best Practices and Tips

crowdSPRING Blog

We’ve recently discussed several useful topics for small businesses and startups, including naming your company , how to make you taglines stand out from the crowd., Today, we’ll cover web design marketing best practices and tips for small business. and tips for buyers looking for logo design.

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Small Business Marketing 2014: Smart Web Design Best Practices and Tips

crowdSPRING Blog

If you don’t have a dedicated website for your startup or small business, you are not alone. You might be slowly building a fan base on Facebook ( if you’re buying fans on Facebook by advertising, you’re very likely wasting your money ), sharing small bits of content on Twitter and posting images to Pinterest.

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Small Business Marketing: Web Design Best Practices and Tips

crowdSPRING Blog

We’ve recently discussed several useful topics for small businesses and startups, including naming your company , how to make you taglines stand out from the crowd., Today, we’ll cover web design marketing best practices and tips for small business. and tips for buyers looking for logo design.

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50 Must Have Features to Include in Your Small Business Website

Brandanew

Without an optimized brand website, your small business will not stand out. Your small business has a ton of other competitors who are also vying for customer attention. The post 50 Must Have Features to Include in Your Small Business Website appeared first on Brandanew: Content Marketing & Branding Services.

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How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

When it comes to email campaign optimization you can test and optimize many of the same components you do on a landing page. Sender Name: Another important aspect to test in your email campaigns is the sender name. Time of Day: The final key aspect for testing and optimizing your email campaigns are send times.

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Is Click Fraud Devouring Your Ad Budget?

ConversionXL

However, it continues to poison marketing campaigns—and find its way into more and more courtrooms. In a time when advertising budgets are being cut and many businesses are facing economic uncertainty , putting every ad dollar to good use goes a long way. Competing businesses. How click fraud works. Click farms.

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