Campaign PR Technical Cofounder 
Startup Professionals Musings
NOVEMBER 4, 2022
Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. The trusted leader.
Startup Professionals Musings
JUNE 11, 2014
Thus I was happy to see a new book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. Outsourcing your core competency does not work.
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Startup Professionals Musings
FEBRUARY 9, 2020
Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. The trusted leader.
Startup Professionals Musings
FEBRUARY 18, 2018
Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. The trusted leader.
Startup Professionals Musings
SEPTEMBER 13, 2015
Thus I was happy to see a recent book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. Outsourcing your core competency does not work.
techcrunch.com
MARCH 8, 2012
The Trouble With Non-tech Cofounders. I want to reflect on my experience as a non-technical founder and reassess my original decision – almost two years ago – to stick to what I’m good at, and not waste time learning to code. guest author. Thursday, February 23rd, 2012. Not convinced?
A Smart Bear: Startups and Marketing for Geeks
MARCH 11, 2014
But in that one discussion, I talk about HR; I talk about inventory management; I talk about local marketing campaigns. Well yeah, you could potentially find a cofounder. There’s a third alternative, and that’s a cofounder. Edwin: You get a cofounder onboard. He says there’s a lot of kinds of cofounders.
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