Startup Lessons Learned

DECEMBER 14, 2009

In a previous post , I covered the three main drivers of growth: Paid, Sticky, and Viral. Let’s look at a viral growth company, like Facebook. If you are building a large, viral, ad-support consumer internet property, you just want to go big! They’re off to cross the chasm. As soon as possible!&#

Customer 156

Customer San Francisco Viral Lean 156

SoCal CTO

OCTOBER 5, 2010

They called that program Eatsy. Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. Our portflio company Etsy has a person who is focused on the office, company culture, and making the work space as comfortable as possible. took a photo and posted it to my tumblog.

Technology 191

Technology Product San Francisco CTO Hire 191

View from Seed

MARCH 22, 2016

Will the average person care which language you wrote your program in? Your crowdfunding campaign. Your crowdfunding campaign hit it out of the park. Put yourself in the audience’s shoes, and think about how your story fits with that mission. That is objectively crazy. People will be salivating to know how the hell you did it.

Seed Stage 120

Seed Stage San Francisco Startup CTO Hire 120

The Next Web

AUGUST 19, 2013

This is pretty much how all the value ­added resellers (VAR) programs work. You can get in touch with an ereseller with just a cold email, and you can be your first resellers’ program manager. Well, then you’ve got to go viral. Well, then you’ve got to go viral. Product virality is an art.

Belarus 137

Belarus Viral Channel Startup 137

Mike Michalowicz

FEBRUARY 11, 2013

To keep customers loyal to you, instead of a frequent buyer program, send your customers small “surprise” gifts. Customers come to expect rewards when they are members of a program. It’s usually called ‘Employee Perks Program’ or something similar. Be Generous.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

OCTOBER 4, 2022

Run retargeting campaigns that convert with personalized discounts 6. Use referral programs to attract new customers and reward your current ones 7. What do their email campaigns look like? Take Naked Juice UK , which teamed up with Danielle Peazer for an influencer marketing campaign. Their content marketing efforts.

eCommerce 129

eCommerce Marketing Social Media Retention 129

crowdSPRING Blog

DECEMBER 27, 2010

A really nice travel rewards program is vital for startups on limited budgets. We have CapitalOne Visa card which comes with a straightforward and fairly generous reward program, no annual fee, and a simple to use website with online redemption functionality. At least for those of us who use the program with any regularity.

Entrepreneur 91

Entrepreneur Redemption New York Cofounder 91

Both Sides of the Table

DECEMBER 5, 2010

In in the early 90′s I was in my early 20′s and I programmed on mainframe computers using COBOL, CICS and DB2. Products like awe.sm (I’m an investor) will help you manage the efficacy of your social media marketing campaigns. There were chat rooms, discussion groups, dating, classified ads – you name it.

Social Network 318

Social Network Networking Internet Technical Review 318

mashable.com

SEPTEMBER 29, 2010

This series is brought to you by the Intel AppUp℠ Developer Program , which provides developers with everything they need to create and then sell their applications to millions of Intel Atom™ processor-based devices. YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Learn more here.

Web 111

Web Design Social Media Software Review 111

mashable.com

SEPTEMBER 29, 2010

This series is brought to you by the Intel AppUp℠ Developer Program , which provides developers with everything they need to create and then sell their applications to millions of Intel Atom™ processor-based devices. YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Learn more here.

Web 111

Web Design Social Media PHP 111

ConversionXL

OCTOBER 14, 2021

Are your campaigns driving conversions? Similarly, understanding that awareness is growing across the industry might prompt AirHelp to team up with a similar company (a non-competitor, but a relevant industry leader) to launch a dual campaign. The second is to swing the other way and build a custom brand tracking program.

Metrics 157

Metrics Marketing Campaign Audience 157

crowdSPRING Blog

AUGUST 6, 2017

Besides convenience and affordability, online programs often offer courses and instruction that might normally not be open to the general public. The story behind Khan Academy is tech legend: educator Salman Khan started by posting videos on YouTube to help his cousin with her math homework and the videos went viral. ” Lynda.com.

Programming 48

Programming Technical Review Small Business Illinois 48

ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Retention 113

Retention Marketing Acquisition Channel 113

mashable.com

OCTOBER 27, 2010

It’s also a good idea if you want a cohesive campaign that reflects your company’s goals, messaging and branding across multiple channels, from Facebook to smartphones. GE Campaign Turns YouTube Videos and. Let us know your tips and advice in the comments, and best of luck with your SMB’s mobile and/or social app!

Small Business 104

Small Business Technical Review Social Media Software Review 104

This is going to be BIG.

JUNE 19, 2012

Our current focus is on creating sticky, super viral applications that help users get more out of Facebook and other social media. Buddy Media helps the world's largest, most-trusted brands navigate social media, extending their advertising campaigns into the social world. 4/19/2009 – Still an agency.

Software 106

Software Media Social Media Advertising 106

crowdSPRING Blog

OCTOBER 23, 2011

Intuit Program Awards Grants to Help Spur Local Jobs. The company has pledged to bestow $1 million in grants over the course of the program , which runs in three-month increments.”. 5 great viral marketing campaigns (and what small businesses can learn from them!). Entrepreneur.com. based small businesses.

Small Business 89

Small Business Startup Technical Review Viral 89

mashable.com

SEPTEMBER 22, 2008

Invoice Journal – Free invoicing program. clickbook – A free online booking and scheduling program. Conferences, Presentations & Meetings Expectnation – A conference program organizing software. They also have a blog with tips for using the program.

Software Review 78

Software Review Social Media Social Network Software 78

Hearpreneur

OCTOBER 25, 2023

As soon as you have 2-3 months' worth of sales data to work with, use a formula to calculate stock reorder levels to ensure you always have stock ready to go, especially if you're promoting your products on platforms known for viral content, like TikTok. And yet, it’s surprising how hesitant small businesses are to engage in loyalty programs.

eCommerce 143

eCommerce Omaha Entrepreneur SEO 143

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

mashable.com

OCTOBER 16, 2010

YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! How iPad Magazine Sales Stack Up [REP.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

OCTOBER 16, 2010

YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! How iPad Magazine Sales Stack Up [REP.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

mashable.com

OCTOBER 27, 2010

OnStartups Created by the same folks who run the popular programming Q&A site StackOverflow , this site is a perfect place to crowdsource all of your small business questions. GE Campaign Turns YouTube Videos and. These nine websites will help you track down the appropriate entrepreneurs. Facebook Gets Its First Non-Profit Gi.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

crowdSPRING Blog

SEPTEMBER 13, 2010

Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. The Obama campaign and viral video. That crazy chicken. Yes we can!

Viral 107

Viral Campaign Small Business Guerilla 107

mashable.com

AUGUST 31, 2010

YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! How iPad Magazine Sales Stack Up [REP.

LLC 75

LLC Social Media Startup Philadelphia 75

mashable.com

AUGUST 31, 2010

YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! How iPad Magazine Sales Stack Up [REP.

LLC 75

LLC Ruby Social Media Startup 75

The Startup Magazine

JULY 20, 2021

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. They created a Kickstarter campaign that raised nearly €190,000 from 9,000 supporters. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people.

Viral 158

Viral Private Equity Venezuela Los Angeles 158

mashable.com

MAY 28, 2010

YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! How iPad Magazine Sales Stack Up [REP.

Naming 94

Naming Technical Review Social Media Startup 94

Up and Running

JANUARY 22, 2020

Organic Social Media Campaigns. Not only can you run organic campaigns for free on social media, but you can also reach a wide range of audience sectors. You can also leverage messenger marketing platforms such as Mobile Monkey to run chatbox campaigns and engage your contacts on a more personal level. Word-of-Mouth Marketing.

SMS 101

SMS Marketing Affiliate Social Media 101

thebarefootvc

DECEMBER 16, 2011

From big brands creating campaigns on Facebook to group buying sites like Groupon to subscription services such as Birchbox and Shoedazzle to highly curated specialty sites such as Fab.com , 2011 saw large increases in consumers buying online. eCommerce/Social Commerce: New models continue to evolve as ecommerce rebounded this past year.

Technical Review 110

Technical Review India Mobile Hockey Stick 110

mashable.com

JANUARY 13, 2012

Meme Machine: ‘Hitler’ Skewers Google’s Social Search Plus 4 More Viral Topics. It has to be in your integrated campaign strategy. Programming and Web Development Lists. viral video. Beepl Adds a Personalized Twist to Q&A. Top Related Stories. Tablets Will Transform the Classroom [OPINION].

Technical Review 78

Technical Review Social Media Social Network RSS 78

mashable.com

SEPTEMBER 12, 2011

Check out our starter program. We also provide custom campaigns for companies looking for something a bit more expansive. Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started! Shoot us some feedback.

Startup 79

Startup Social Media RSS Social Network 79

Both Sides of the Table

JULY 15, 2011

does is it allows publishers to be able to track each individual share behavior to a level of granularity that almost no other campaign tracking tool allows. This is a problem because publishers might then under invest in Twitter campaigns relative to others because they don’t get “last mile attribution&# right.

Analytics 292

Analytics Social Media Campaign Viral 292

A Smart Bear: Startups and Marketing for Geeks

APRIL 16, 2013

Which means it costs 20-100x as much on marketing campaigns to achieve the equivalent revenue. It also means you essentially have to build a viral product, because you can’t afford advertising. It also means you essentially have to build a viral product, because you can’t afford advertising.

Marketing 318

Marketing Viral Campaign Business Model 318

mashable.com

NOVEMBER 4, 2010

A Y-Combinator startup itself, Optimizely was used by the groundbreaking online Obama campaign in 2008. Then, the program “trains&# the tests as time goes by, adjusting based on users’ actions and predetermined desired actions. You can use Optimizely even if the thought of coding makes you break out in a cold sweat.

Developer 73

Developer Software Review PHP Social Media 73

mashable.com

JUNE 8, 2010

YouTubes Musicians Wanted Program Go. GE Campaign Turns YouTube Videos and. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! How iPad Magazine Sales Stack Up [REP.

Coder 60

Coder Technical Review Social Media Technical Cofounder 60

mashable.com

FEBRUARY 15, 2012

Instead of being able to view a trending topic chronologically, the program takes public tweet data and uses pattern based analytics to categorize trends within trends. Programming and Web Development Lists. viral video. You can set up different search terms, schedule searches, etc. Thanks for the kind words! Flag this comment.

Social Media 108

Social Media Analytics Media API 108

www.forentrepreneurs.com

FEBRUARY 2, 2010

SolidWorks 2: The best VAR management program in the world? SolidWorks 3: The best VAR management program in the world? Peeling back one more level, they may tell you that they ran three major campaigns to drive visitors to the site, as well as relying on the normal levels of word of mouth traffic.

Metrics 55

Metrics Design Entrepreneur Startup 55