Bootstrapping Relevance: Making Web Conversions Meaningful for Long Sales Cycles
ConversionXL
JANUARY 9, 2019
So what does an afternoon rainshower over Cape Verde tell you about the next Category 5 hurricane? At the outset, you simply want to know all the potential sources of data (regardless of whether you’re able to gather them into a Customer Data Platform that curates “ a single source of truth “).
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