Cash Position Product Sales Cycle 
Up and Running
DECEMBER 21, 2016
A company with its cash tied up in accounts receivable and inventory (a low ratio of cash-assets) might not have enough cash to keep the lights on, much less to ramp up production if sales accelerate. Every entrepreneur will tell you cash is king,” notes M. How to improve your cash-assets ratio.
Cracking the Code
OCTOBER 10, 2008
When we first published Bessemer’s Top 10 Laws for Being "SaaS-y" in early 2008 in conjunction with our annual invitation-only SaaS CEO Summit, we were overwhelmed with the positive response and feedback we received. Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand.
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