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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

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How to Improve Financial Metrics That Matter

Up and Running

How to improve your cash-assets ratio. A key way to boost a business’s cash-assets ratio is to boost its cash position, and there are numerous approaches to do this. To increase profitable sales, according to Berman, Knight, and Case, “You have to find new markets or new prospects, work through the sales cycle, and so on.”

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