Version One Ventures

SEPTEMBER 19, 2012

A great product is always the foundation but a clear distribution strategy becomes essential to cut through the noise. The biggest driver for high LTV is repeat purchase behavior (in an e-commerce business) respectively a low churn rate (in a SaaS company). In addition, churn tends to rise as a company grows.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

Up and Running

MAY 1, 2014

You don’t need to be on every social media channel, but you do need to be on the ones that your customers are on. Distribution. For product companies, a distribution plan is an important part of the complete business plan. Distribution is how you will get your product into the hands of your customers. Retail Distribution.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

ConversionXL

FEBRUARY 3, 2022

Channel-level expertise: An understanding of how the channels work (e.g., Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Use this information to identify the channels to reach customers and the type of content that they’ll relate to.

Retention 113

Retention Marketing Acquisition Channel 113

ReadWriteStart

OCTOBER 2, 2023

Use this voice consistently across all marketing materials and communication channels. Use load balancing: Load balancing is a technique for distributing traffic across multiple servers. Customer churn rate: Customer churn rate is the percentage of customers who cancel their monthly SaaS subscriptions.

Design 105

Design Product Churn Rate Architecture 105

YoungUpstarts

MARCH 7, 2020

And if your goal is to retain your current clientele, you’ll need to look at your churn rate. Have a Clear Distribution Plan. You also have to use the right channel for your videos. For instance, if your goal is brand awareness, you might want to pay more attention to things like engagement and view counts.

Video 207

Video Churn Rate Marketing Miami 207

Up and Running

MAY 28, 2015

Every company nowadays has a blog and social media channels, so do it better. Create content that your target users will want to read and share, and distribute it among the audience that you have. Providing proper expectations will minimize the churn rate. These days, the internet rules marketing—and SEO is king.

Marketing 60

Marketing Social Media Churn Rate Elevator Pitch 60

David Teten

DECEMBER 3, 2019

A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . Some notable metrics are revenue growth rates, free cashflow, leverage ratios, historical financing amounts, returns on marketing spend, customer acquisition costs, lifetime value of customers, customer churn rates, and team social scores.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78