ConversionXL

NOVEMBER 23, 2022

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. Product should be your main channel for customer acquisition, retention and expansion. Smaller brands have fewer users, but they’re also less loyal.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

SEPTEMBER 24, 2020

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. Finding your target market for PPC and display ads. Don’t approach PPC with a “set it and forget it” attitude. It comes down to understanding how the channel actually operates—not how you’d like it to operate. Image source ).

Acquisition 111

Acquisition Software Review PPC Analytics 111

ConversionXL

OCTOBER 21, 2012

Compared to social media and content marketing, email is a mature channel for engaging online consumers. Research by Zarella at HubSpot suggests that doing so can impact your results pretty drastically: HubSpot Chart Showing Best Day of Week to Send Email for Max Clickthroughs.

Campaign 111

Campaign Email Clickthrough Sales 111

ConversionXL

MAY 22, 2014

This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. Optimizing PPC & Display Ads – Researching Your Target Market. Just don’t approach PPC with a “set it and forget it” attitude. 15 Ways To Increase The Clickthrough Rates On Your Tweets.

Software Review 116

Software Review PPC Analytics Search 116

ConversionXL

FEBRUARY 5, 2013

If you run an e-commerce site, you want to see which channels are performing the best. The blog post was about gamification - which is not something most Kissmetrics readers are really interested in (hence the lack of clickthroughs) and it’s not what ConversionXL is about either (=low conversions). E-commerce report.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129