Startup Lessons Learned

AUGUST 24, 2009

Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook. Case Study: Continuous deployment makes releases n.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

APRIL 14, 2009

Because they have no presence in the market, they have to find distribution channels to bring in customers. Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ▼ 2009 (88) ► December (4) Continuous deployment for mission-critical applica.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

SEPTEMBER 18, 2008

There are other models, in other distribution channels. As the AppStore becomes increasingly saturated one of the goals of the socialDeck platform is to create an alternative distribution channel -- a way to drive installs of casual games outside of the AppStore oligopoly. Case Study: Continuous deployment makes releases n.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. Case Study: Continuous deployment makes releases n. Pivot, don't jump to a new vision Why Continuous Deployment?

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Startup Lessons Learned

APRIL 26, 2009

We combined three tactics: extensive use of free software, an open platform for user-generated content, and leveraged distribution channels. Leveraged distribution channels. Case Study: Continuous deployment makes releases n. Each of these tactics was effective, and Ill return to them in detail in a moment.

Product Development 88

Product Development Developer San Francisco Product 88

Startup Lessons Learned

MARCH 24, 2009

As notification channels get stuffed full of these messages, customers tune them out (or platforms have to put in place dramatic limits on access). the fatigue rate of customers in that notification channel 2. Case Study: Continuous deployment makes releases n. It only makes sense in certain situations.

Metrics 88

Metrics San Francisco Lean Viral 88

Startup Lessons Learned

SEPTEMBER 19, 2009

In other words, the service transforms tweets into professional reports that are sent by snail mail, fax, and email - the channels that actually have attention paid to them. Case Study: Continuous deployment makes releases n. He was at todays event, and the Geeks on a Plane had a brainstorm.

San Francisco 150

San Francisco Founder DC Washington 150

Startup Lessons Learned

NOVEMBER 22, 2008

Because the book is chock-full of examples of how to do this in older industries, I will focus on my experience integrating NPS into an online service, although it should be noted that it works equally well if your primary contact with customers is through a different channel, such as the telephone. is usually asked on a 0-10 point scale.

.Net 158

.Net Operations San Francisco Lean 158

Startup Lessons Learned

SEPTEMBER 15, 2009

g2s The very abbreviated version of Customer Development (channeling Steve Blank ). Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ▼ 2009 (88) ► December (4) Continuous deployment for mission-critical applica. once it launches.

San Francisco 92

San Francisco DC Washington Lean 92

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Case Study: Continuous deployment makes releases n.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

MARCH 31, 2009

As you can tell from recent posts, Ive been experimenting with different formats and channels to try and find the best way to help. Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ▼ 2009 (88) ► December (4) Continuous deployment for mission-critical applica.

Lean 68

Lean San Francisco Continuous Deployment DC 68

Startup Lessons Learned

JANUARY 11, 2009

Those who have tried to build apps that exist just as glorified landing pages or marketing channels have generally failed. And, most importantly, you have several reliable communciation channels to talk to them including including email, profile notifications, feed items and status messages. Take a look and let me know what you think.

San Francisco 68

San Francisco Social Network Lean Continuous Deployment 68

Startup Lessons Learned

JULY 31, 2009

Who wants that stuff posted on the internet? Maybe location-specific "channels"? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ▼ 2009 (88) ► December (4) Continuous deployment for mission-critical applica. The same process works for job candidates.

San Francisco 68

San Francisco Lean Startup Continuous Deployment 68

Startup Lessons Learned

SEPTEMBER 22, 2008

Either way, you can use any marketing channel thats available to bring in new customers, including word of traditional advertising, SEO, SEM - wherever you can find prospects who are going to find your product addicting. Case Study: Continuous deployment makes releases n. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

MARCH 13, 2009

Again, its critical to focus your marketing launch on those publications, venues, and channels that your potential partners are paying attention to. Here was our experience at IMVU, which I have seen replicated at many other consumer internet startups. I do agree on the point of knowing how to channel that marketing pr into hard cash.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

MARCH 4, 2009

Today, Id like to spend some time on two techniques: the problem presentation and learning what channels of information reach customers. It connects to the internet to automatically download the necessary codes. In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

AUGUST 16, 2010

Early this year, SlideShare launched custom channels. Designed for large businesses, the channels let a company share several types of documents, brand the channel with their own design elements, and then include display advertising, contest promotions, blog aggregation, social media integration and metrics reporting.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

Startup Lessons Learned

SEPTEMBER 11, 2009

They are largely invisible in the normal channels where customer service and community management pays attention. To imagine that this person does so only to get attention, or only to harass others, or only to harass you are to play into the hands of this geek autocracy on the Internet that just isn't viable anymore. I apologize ).

Community 158

Community Management Lean Software Review 158

Startup Lessons Learned

FEBRUARY 12, 2009

In fact, you cant go through traditional channels at all. Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ▼ 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0,

San Francisco 89

San Francisco Continuous Deployment Ruby Lean 89