Start Up Blog

APRIL 28, 2011

Geolocating is being used as tool for us as a collective to “assemble” so we can collaborate and take back control of our destiny and conversations. The art of conversation is not being lost…. Sure language has iterated, been redefined, shortened, coded… but the conversations are real and the more meaning and ideas are being exchanged.

Moldova 91

Moldova Internet Australia Libya 91

Occam's Razor

NOVEMBER 2, 2015

Do the big gigantic numbers imply that your business should use these social media channels? I believe that it was erroneous not to answer the two questions above, it was erroneous to be tempted by the Big Numbers and not understand how Social Media channels actually worked (streams, home pages, personalization, rankings and more).

Social Media 60

Social Media Media B2C B2B 60

Occam's Razor

NOVEMBER 18, 2014

At a glance you can see all the big clusters of sources (close to the channels view in Google Analytics). If you are interested in any particular channel, Miscellaneous as an example, you can click on it and… boom! Now I can quite literally follow the path to every conversion.

Analytics 145

Analytics Sierra Leone Channel Conversion 145

YoungUpstarts

NOVEMBER 30, 2011

And social media frequently makes news, including when it accelerated the uprising in Egypt this year. Or the young social media mavens who can’t put their smart phones down long enough to have a real-life conversation with the people they’re dining with. With social media, the next big news story might just be broken by you.

Social Media 193

Social Media Media Egypt Social Network 193