Remove Channel Remove Customer Development Remove Finance Remove Search
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

So what’s wrong the product development model? The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.)

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Search versus Execute

Steve Blank

One of the confusing things to entrepreneurs, investors and educators is the relationship between customer development and business model design and business planning and execution. When does a new venture focus on customer development and business models ? Search Versus Execution.

Search 327
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Lean Innovation Management – Making Corporate Innovation Work

Steve Blank

In the last five years “ Lean Startup ” methodologies have enabled entrepreneurs to efficiently build a startup by searching for product/market fit rather than blindly trying to execute. In this new model, the Horizon level of innovation is defined by whether the business model is being executed or searched for. Here’s how.

Lean 120
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A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1

Steve Blank

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. Startups, are not about executing a plan where the product, customers, channel are known.

Lean 308
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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

In contrast, startups search for a business model. (Or Or more accurately, startups are a temporary organization designed to search for a scalable and repeatable business model.) There are few courses which teach aspiring entrepreneurs the skills (business models, customer and agile development, design thinking, etc.)

Wiki 319
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Why Companies are Not Startups

Steve Blank

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. Somewhere in the dim past of the company, it too was a startup searching for a business model.

IRR 335
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What’s A Startup? First Principles.

Steve Blank

In this post we’re going to offer a new definition of why startups exist : a startup is an organization formed to search for a repeatable and scalable business model. Your startup is essentially an organization built to search for a repeatable and scalable business model. What’s the distribution channel. Winston Churchill.

Agile 335