Remove Channel Remove Customer Development Remove Partner Remove Retention
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Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work

Steve Blank

Learning could be about product features, customer needs, the right pricing and distribution channel, etc.) Rather it is the simplest thing that you can show to customers to get the most learning at that point in time. They are: value proposition, product/service the company offers (along with its benefits to customers).

Lean 120
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The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses

Steve Blank

The good news was that customers said that their minimum viable product (easily organizing research papers) was correct. Politely it was described as “poor customer retention” but in reality it was because the product was really hard to use. How can we attract buyers to our channel before they make purchasing decisions?

Customer 241
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A new model for understanding the stages of a startup

The Startup Toolkit

Growth is acquisition plus retention. Or, in canvas terms, channel plus relationship. Acquisition and retention tend to be inseparable from the product. You shift from qualitative feedback (customer development) to quantitative feedback (metrics). Important Business Question #2: can it theoretically grow?

Startup 55
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Introduction to Growth Hacking for Startups

VC Cafe

They should understand the different states of the user (Acquisition, Activation, Retention, Revenue) and focus on moving users from one state to the next. In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels. First Steps in Growth Hacking for Startups. like/+1/follow?

API 167
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What I Learned from 500 Educators – Build Back Better Summit – Results

Steve Blank

No university has said, “We should design the institution to have a bigger impact using academic work and join up with outside entities and organizations and partners to do that.” But it pays off in enabling much better engagement and retention. Join our educators slack channel here. Minimal Viable Products.

Lean 427
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Business ecology and the four customer currencies

Startup Lessons Learned

Each of these four currencies represents a way for a customer to “pay&# for services from a company. A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them.

Customer 156
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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

What is the best advice you can give for finding a business partner? Don’t quickly choose any business partner. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Especially if you need to quickly choose someone. Hope that helps.