Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work
Steve Blank
MAY 6, 2015
Learning could be about product features, customer needs, the right pricing and distribution channel, etc.) Rather it is the simplest thing that you can show to customers to get the most learning at that point in time. They are: value proposition, product/service the company offers (along with its benefits to customers).
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