article thumbnail

One of the Biggest Mistakes Enterprise Startups Make

Both Sides of the Table

Channel Partners Not Yet Formed. By definition you will either get a crappy SI promising you they will move mountains or a great SI that gives you their C-player team. I wrote about that extensively in “ the fallacy of channel partners.” ” When you’re bigger channels play a very important role. .”

article thumbnail

The Lindy Effect on startup potential

A Smart Bear: Startups and Marketing for Geeks

This is due to the very definition of “average” — you’ll spend half your time before the half-way point, and half after. Thus you’ll need to make other channels work, which is not a gimme, as anyone who’s gone through that challenge can attest. On average, however, you’re halfway there.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Business Benefits Of Using A CMS

YoungUpstarts

The social distancing needs and huge traffic online has led companies to upgrade their online selling channels to meet the digital demand. Let’s start with its definition. Some of the upgrades being incorporated include having regular content updates, improved website design, and other digital improvements.

article thumbnail

10 Key Business Plan Elements Not In A Product Spec

Startup Professionals Musings

To be clear, I define a product specification as the technical definition of your product, to be used for development and testing purposes, with a quick business summary for context. Let me assure you that a business plan and product plan are two different things (I have personally written several of both). You need both to survive.

article thumbnail

The Definitive Guide to Google Analytics 4

ConversionXL

For example, you can use acquisition reports to see which channels are driving new customers. The post The Definitive Guide to Google Analytics 4 appeared first on CXL. These reports will quickly let you see how users enter your conversion funnel and how they behave once they do. .

Analytics 146
article thumbnail

10 Questions To Lead You To Timely Successful Change

Startup Professionals Musings

If entrepreneurs answer these questions for their startup, they will definitely stay ahead of most of their competitors in the startup world: What is the “secret sauce” that my startup brings to the problem? The last thing you need in a startup is a false start, where you can’t deliver on a product change deadline, or a new marketing channel.

Metrics 387
article thumbnail

How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). The number of channels grew with cable & satellite TV but we still have limitations that makes distributing content high. That is the definition of Disruptive Technology.

Video 339