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What channels will you use (e.g., Ads, Viral/Social, SEO)? Social Integration/Viral Outreach Is your application tied into any social networks? What about other kinds of viral outreach? Accounting Beyond reviewing transactions, what accounting support do you need? How big is the anticipated developmentteam?
So you’ve developed your dream app and uploaded it to the market, eagerly waiting for a flood of downloads to propel your product to stardom. But despite announcing it on your Facebook page and getting some positive reviews, you can’t seem to get past 50 downloads a day. Here are some of my top tips: 1.
As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.
Here, developers and dev shops are organized by vertical so you can find a shop that has expertise in the kind of app you want to build. As for web and social apps, for some platforms, you’ll want to have a special developmentteam. Last, you will want to see whether your potential hire has technical chops.
With developmentteams often based around the world, being the center of communication and progress can either lead to a tremendously successful strategy or a bottleneck that can slow down an entire company. Organization and Execution Your new CTO should be able to handle your developmentteam so that projects run along smoothly.
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