Remove Channel Remove Differentiation Remove Product Development Remove Singapore
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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

And then I think in a lot of ways it’s become air for every sort of channel and element and, even as you suggest in your last book, a business model in itself. The difference in the two that you mentioned … I realize this is semantics at some level, but the two that you mentioned are channel based, right?

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Strategy Roundtable: Professional Investors Do Not Invest In $20 Million Markets

www.readwriteweb.com

Chak has been able to get a couple of distributors in Singapore to buy his greeting cards designed by a community of artists, but is struggling to find a steady, repeatable model. He should then bootstrap his product development by using the consulting fees. This is her core market.

article thumbnail

Strategy Roundtable: Professional Investors Do Not Invest In $20 Million Markets

www.readwriteweb.com

Chak has been able to get a couple of distributors in Singapore to buy his greeting cards designed by a community of artists, but is struggling to find a steady, repeatable model. He should then bootstrap his product development by using the consulting fees. This is her core market.