Channel Distribution Networking 
Both Sides of the Table
DECEMBER 5, 2010
I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking. The Past (1985-2002).
Both Sides of the Table
SEPTEMBER 17, 2013
In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels).
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Both Sides of the Table
MAY 7, 2013
Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. The industry finally has one of their own at the helm of the largest YouTube network. Distribution costs have, too.
The Startup Magazine
DECEMBER 22, 2020
Salesforce Distributed Marketing refers to the marketing platform that companies embrace when some consumer touchpoints of their brand lie outside the general eco-system of corporate marketing. Distributed marketing helps businesses fill in this void, especially when they are engaged in marketing across multiple channels.
Steve Blank
JUNE 27, 2017
If they select a business model that targets industry incumbents, they don’t have to worry about upsetting existing customers, partners or distribution channels. Existing companies also use network effects of monopolies/duopolies, distribution channel kickbacks, etc., to stifle competition.). What can a company do?
Both Sides of the Table
JANUARY 12, 2014
We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. Others copy the method and the channel grows weary of that tactic and begins to change the rules.
Both Sides of the Table
FEBRUARY 17, 2010
It is a channel disguised in business clothing. They have a super relevant and high-end installed base including people like Mark Suster who never gave up his Blackberry since Apple only offers itself on a super sucky network for which their is ZERO bars of coverage at his house in Brentwood. It’s a channel.
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