Duct Tape Marketing

NOVEMBER 15, 2023

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] 20:58] Are there any overlooked channels or platforms worth exploring? This is John Jantsch.

Channel 92

Channel Acquisition Framework B2B 92

Duct Tape Marketing

AUGUST 22, 2024

This approach ensures that every tactic and channel contributes to the company’s long-term goals. A world where traditional lead generation tactics like SEO and social media advertising are frankly becoming more challenging. Create a client kit for seamless handovers and leverage best in class SEO defaults across all your Wix sites.

Leadership 87

Leadership Technical Review Retention Campaign 87

YoungUpstarts

SEPTEMBER 12, 2017

Does It Boost Your SEO? Drupal offers modules and distributions which provide necessary site features and functions in a single download. With Drupal, one doesn’t need to download every single module for different purposes. Need more proof of Drupal’s security? Well then add NASA , CERN , and London Government in the list too.

India 191

India XML Architecture Distribution 191

Up and Running

MAY 3, 2021

SEO performance. Without SEO strategies in place, your website can get lost amongst the millions of other websites that are trying to catch people’s attention. Using an SEO plugin or platform, do an analysis of your website to understand what keywords it’s ranking for. Keyword research. Do keyword research. Audience information.

Small Business 148

Small Business Caching Metrics Analytics 148

The Next Web

JULY 20, 2013

So you’ve developed your dream app and uploaded it to the market, eagerly waiting for a flood of downloads to propel your product to stardom. But despite announcing it on your Facebook page and getting some positive reviews, you can’t seem to get past 50 downloads a day. A one-page site with a large download button is enough.

PR 157

PR Development Team Review Viral Mobile 157

Occam's Razor

SEPTEMBER 30, 2013

It impacts your organic rankings (even if there are tons and tons of factors that influence SEO results). Companies have an Email team and a SEO team and a PPC team and a Social Media team and a Display team and. These channels are awesome (also see visual #5 above). many teams for acquisition. It is the only way to win big.

Analytics 156

Analytics Marketing Social Media Technical Review 156

Duct Tape Marketing

MARCH 19, 2025

How to Outrank Big Competitors in Search written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Sam Dunning In this episode of the Duct Tape Marketing Podcast , I interviewed Sam Dunning, founder of Breaking B2B, an SEO firm specializing in SEO for revenuenot vanity metrics.

Search 47

Search SEO Technical Review ChatGPT 47

Duct Tape Marketing

FEBRUARY 6, 2024

Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. Click on over and give us a review on iTunes, please!

Engineer 90

Engineer SEO ChatGPT Channel 90

The Startup Magazine

OCTOBER 26, 2021

You simply need to download these templates and edit them to suit your needs. You need to establish your place on major social media platforms, build your website, get more business on these channels using SEO techniques, and so on. Luckily, many websites provide free examples of business contract templates.

Small Business 179

Small Business Mobile Revenue Social Media 179

Occam's Razor

DECEMBER 9, 2013

From step five on you were likely already delivering some multi-channel value for your company. Now in step eight , we really kick things up multiple notches when it comes to creating a truly fantastic multi-channel (or the flavor of the month, omni-channel) execution engine. It is a part of multi-channel analytics chapter.

Analytics 165

Analytics Marketing Channel Metrics 165

Occam's Razor

JANUARY 2, 2013

Bonus: Download the All Traffic Source End to End report for best, in depth, analysis. Download this custom report: Landing Pages Analysis. Multi-channel attribution was the flavor of the month for every month in 2012. Conversions > Multi-Channel Funnels > Assisted Conversions. Landing Pages report. Very handy.

Analytics 160

Analytics Search Campaign eCommerce 160

YoungUpstarts

AUGUST 20, 2019

to design, save and download original images. But when you sign up for a Bulkly account and sync it to your Buffer account, you can bulk upload lists of social media updates and schedule them out on various social channels in a matter of minutes. Simply choose from a selection of images, backgrounds, texts, templates, etc.

Social Media 200

Social Media Media Startup Design 200

ConversionXL

FEBRUARY 3, 2022

You’ll also learn how to apply growth marketing to five key channels and how to plan and execute experimentation. It’s about identifying the channels and tactics that work best for your organization and then maximizing marketing efforts by confirming the best moves through experimentation. What is growth marketing? And what it isn’t).

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

SEPTEMBER 4, 2019

Native applications resolve some of these issues but bring their own baggage—development costs, platform irregularities, download requirements, update needs, and issues with search indexability. This post delivers baseline technical knowledge about PWAs and focuses on aspects—like UX, SEO, and analytics—that most affect marketing teams.

Web 103

Web Caching HTML Marketing 103

Women Entrepreneurs Can

SEPTEMBER 6, 2020

User-Generated Content (UGC) is one of the most cost-effective and efficient SEO strategies. Conversions are crucial to say that SEO strategies are working. TikTok became a phenomenon with 115 million new downloads in March 2020 alone, making it an 800-million-strong social media platform. 3 Examples of UGC Strategies.

Software Review 94

Software Review Social Media New Zealand Silicon Valley 94

ConversionXL

JUNE 20, 2019

Simply sign up using your Google account, create a channel , and upload your video files. Here’s an example for “how to tie shoelaces fast”: The basics of SEO (with some adjustments ) apply to YouTube videos as well, giving YouTube publishers a chance to drive more awareness on Google and within YouTube.

Hosting 127

Hosting Video Technical Review Software Review 127

ConversionXL

SEPTEMBER 3, 2021

In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions. Done right, ASO can reduce user acquisition costs, increase app downloads, and improve your app’s value.

Metadata 121

Metadata Technical Review Retention Metrics 121

sharkseo.com

NOVEMBER 29, 2010

[link] Home Archives Search Game Who Is Shark SEO? RSS Feed 19 Nov 2010, Posted by admin in Featured , Nohat , 26 Comments SEO Advice for Bootstrapped Startups SEO can provide a hugely valuable source of traffic, if done right – especially for a bootstrapped startup where money is tight. Don’t do SEO Wow.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

ConversionXL

APRIL 3, 2019

Then they noticed that they’d been cannibalizing other channels—people converting as referrals were leads already acquired from other channels. Incentives work, but they might work too well and convert people who are not really into the service/product or cannibalize other channels. SEO testing (DistilledODN).

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

Occam's Razor

FEBRUARY 20, 2012

" "Download the trial version." Do I discover a brand channel by the company (to create a deeper connection with customers)? Channels where they should exist but don't. If yes, download it. Download some competitor offerings. Things that might hinder SEO. " "Order our catalog."

Web 139

Web Analytics Technical Review Affiliate 139

ConversionXL

NOVEMBER 10, 2021

Influencer Marketing defines it as: “…creating content that will be promoted through paid distribution channels like sponsored placements, advertisements, and pay-per-click campaigns. Rather, we repurposed some original content into a downloadable guide format, then advertised it. Assess the strength of each platform or channel.

Advertising 131

Advertising Cost Customer PR 131

ConversionXL

FEBRUARY 19, 2016

You’d think conversion optimization and SEO should play together nicely, right? There are issues that I’ve heard marketers bring up where there can be a conflict between CRO and SEO. In addition, in silo’d teams or with limited budgets, there can be tradeoffs and decisions to be made between investing in CRO or SEO.

SEO 48

SEO Technical Review Algorithm Software Review 48

Duct Tape Marketing

AUGUST 31, 2022

I’m talking about the many forms and channels of customer communication that exist and the strategies I believe is critical for small businesses to implement today. And you know, maybe it's a insurance pitch or better yet an SEO person that wants to sell you services. Handle SEO, social media, and advertising all in one place.

SMS 98

SMS Technical Review Software Review SEO 98

Duct Tape Marketing

APRIL 14, 2022

They can keep doubling down on advertising with the digital goliaths of today or begin to diversify and invest in other marketing channels, with an eye toward the future. What makes it scalable and more of a marketing channel is that it's managed using software. John Jantsch (05:42): Is, is as opposed to just another channel.

Marketing 99

Marketing Affiliate Channel Seattle 99

mashable.com

MAY 28, 2010

A name can be a prison,” says Michael Martine, the blogging and SEO expert behind Remarkablogger. Plus, since spammers rely heavily on popular keywords, names generated solely with SEO in mind can seem spammy. Just don’t forsake that natural ability because you’re so focused on domain names, SEO and empty vessels. Is It Sticky?

Naming 94

Naming Technical Review Social Media Startup 94

Brandanew

AUGUST 13, 2015

And with so many digital channels, platforms, and opportunities, this is indeed a recurring worry, especially for small businesses and startups. If you’ve ever been on Hubspot’s blog, you’ve probably downloaded one of their templates or whitepapers and already know. More specifically, start with a blog!

Small Business 100

Small Business Marketing Software Review B2C 100

Duct Tape Marketing

MARCH 21, 2024

Tim shares his expertise on the ever-evolving world of SEO, shedding light on the crucial components that contribute to successful online visibility and rankings. Tim shares his expertise on the ever-evolving world of SEO, shedding light on the crucial components that contribute to successful online visibility and rankings.

SEO 91

SEO Technical Review Viral Video 91

Occam's Razor

JULY 22, 2013

Identify gaps in our content/engagement/channel strategy on the web, 2. So, if you download the mobile app created as a result of these efforts, how big of a problem is it solving for Walmart? If I'm doing SEO for keyword cluster xyz, what am I really solving for? Oh, and what is that small SEO effort at the very top?

Framework 164

Framework Marketing Metrics Audience 164

ConversionXL

MARCH 31, 2021

Using a tool like SparkToro , you can uncover the channels and influencers that your audience is most engaged with. Interviewing them will provide you with their wants and needs from a messaging perspective and uncover topic ideas and distribution channels. Select your content distribution channels.

Audience 127

Audience Non-Compete Distribution Channel 127

Duct Tape Marketing

SEPTEMBER 22, 2022

[4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 11:41] Today, Semrush offers many more solutions other than an SEO tool – what’s been the challenging part of redefining what people view your company as? Kind of die hard SEO community.

SEO 98

SEO Channel Campaign Audience 98

Duct Tape Marketing

JULY 20, 2022

From Content and SEO to ads and social media, Semrush is your one-stop shop for online marketing. Build, manage, and measure campaigns —across all channels — faster and easier. From Content and SEO to ads and social media, Semrush is your one-stop shop for online marketing. More About Mark Kilens: Twitter. Like this show?

Audio 95

Audio Technical Review Social Media SEO 95

Duct Tape Marketing

DECEMBER 19, 2023

Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show? Connect with John Jantsch on LinkedIn Duct Tape Transcript Email Download New Tab John (00:08): Hello and welcome to another episode of the Duct Tape Marketing Podcast. Click on over and give us a review on iTunes, please! Who is our ideal client?

Marketing 93

Marketing Software Review Channel Metrics 93

Up and Running

MARCH 3, 2021

Especially when the world, and your customers, are shifting to digital channels for entertainment, shopping, and communication with brands. So why is this important to know as you sift through all the potential marketing channels you could choose from? PPC vs SEO — What’s the difference? PPC or SEO? Which is better?

PPC 81

PPC Small Business Management Advertising 81

ConversionXL

NOVEMBER 9, 2021

Banner ads, webinars, email marketing automation, social media promotions, SEO, content marketing. You invest in a variety of digital marketing channels to get in front of new audiences and drive traffic back to your site. It assumes visitors are landing on this page to download their guide and makes it easy to opt-in and do that.

Audience 156

Audience Video Software Review Conversion 156

NZ Entrepreneur

MARCH 11, 2020

4) Your Multi-Channel Sales Approach. A multi-channel approach has always been used in sales. Except that 20 years ago, we just had a whole lot less channels. This was well before the digital age and our channels were physical and sensory – things that we could see and hear and feel and touch. 5) Outbound Sales.

Social Media 73

Social Media Channel Technical Review Sales 73

Duct Tape Marketing

SEPTEMBER 14, 2022

Sam is the Founder and CEO at Writesonic – an AI writer that helps you write SEO-optimized, long-form (up to 1500 words) blog posts & articles in 15 seconds. Writesonic is one of the best AI writers out there today that helps you write SEO-optimized long-form content along with many other use cases. Like this show?

Marketing 96

Marketing SEO Social Media Artificial Inteligence 96

ConversionXL

NOVEMBER 22, 2022

Traffic by channel: Find out where your visitors come from Where to track traffic by channel 3. Their insights support decision-making and budget management by identifying profitable channels and honing in on where to maximize conversions. Traffic by channel: Find out where your visitors come from. in an app).

Metrics 105

Metrics Analytics Marketing Acquisition 105