Start Up Blog

APRIL 28, 2011

Un-Social Networking: Martin Lindstrom of Brand Sense says we are suffering a little from digital emptiness. They’re happy to facilitate revolution in Moldova, Iran, Egypt and Libya. They grew up multitasking, multi-channelling and absorbing multiple and disparate messages from every angle. It’s about being there.

Moldova 91

Moldova Internet Australia Libya 91

Occam's Razor

NOVEMBER 2, 2015

Do the big gigantic numbers imply that your business should use these social media channels? I believe that it was erroneous not to answer the two questions above, it was erroneous to be tempted by the Big Numbers and not understand how Social Media channels actually worked (streams, home pages, personalization, rankings and more).

Social Media 60

Social Media Media B2C B2B 60

YoungUpstarts

NOVEMBER 30, 2011

And social media frequently makes news, including when it accelerated the uprising in Egypt this year. But back in 2005, social media was not as prominent as it is today, and it took a tsunami for social media to earn its status as an equal player in news-gathering. Evan Williams on listening to Twitter users.

Social Media 193

Social Media Media Egypt Social Network 193