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53 Questions Developers Should Ask Innovators

TechEmpower

What channels will you use (e.g., If you launched tomorrow, how many users would you forecast? Will you validate new members’ email addresses and/or phone numbers? Do they generate emails or push notifications? Email / SMS Does your application send out transactional emails or SMS messages? Wireframes?

Developer 520
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Gust Blog - Thoughts on startups by investors that fund them

Gust

Subscribe by email. One of my earliest excursions into market research was working for a research firm doing a 1979 forecast on ATMs. I want a forecast that starts with specifics like channels or traffic and conversions or segments and builds up. Often this is part of a good forecast. Get Gust by Email.

Startup 180
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Coping With Late Payment – Managing Asia’s Slow Payers

YoungUpstarts

According to The Economist forecast for 2015, ASEAN will add USD 335 billion and become the fourth largest economy in the world. Forecast cash flow. While cash-flow forecasts require skill and patience to prepare, they can sound alarm bells before a liquidity crisis strikes. Collection methods. Reduce inventory.

Singapore 191
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7 Trends That Will Define the Future of eCommerce in 2021

Up and Running

The first thing most eCommerce companies did in February of 2020 was to smash their crystal balls and toss out demand forecasts because the world was shaping up to be like nothing we’ve seen before. Other social channels also made inroads as 2020 ended. They led to a Shops program that arrived during the COVID crisis.

eCommerce 150
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Why Your Small Business Should Focus on Younger Customers

Up and Running

Older people cling to the notion of listening to their elders and getting advice through traditional channels. They’re accessible via more channels. Small businesses that choose to target younger people can choose from a range of viable digital channels for their promotional efforts.

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Lead Generation Magic: Attracting Quality Leads and Filtering Out the Noise

The Startup Magazine

Highlight customer reviews, testimonials, case studies, and user-generated content on your website and social media channels. Automated email sequences, for instance, can keep your brand top-of-mind and guide potential customers through the buyer’s journey without manual intervention at every step.

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How to Develop a Successful Marketing Automation Strategy

ConversionXL

Case in point: Forrester’s first marketing automation forecast predicts that spend on automation technology will grow from $11.4 It won’t replace your seasonal emails, write content for you, or intervene when you need a human touch from sales or customer service. Most marketers start with simple pre-sales or post-sales emails.

Developer 133