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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

” He advocates for people who test all channels, use quantitative methods and commit to growth as one’s “true north.” I have seen many teams pour tons of money, time and effort into PR strategies without thinking about how product tweaks could drive more consumption, more retention and more referrals.

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Why Email Automation is a Must For Your E-commerce Businesses

The Startup Magazine

Email marketing is one of the most popular channels of communication and information exchange. It can be deciphered from the fact that the number of emails sent and received per day is expected to reach a whopping 347 billion in 2023. In addition, do you know you can get a return of $44 for every $1 spent on an email?

Email 167
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Implementing Social Media’s Secret Weapon

Feld Thoughts

Fred Wilson had an excellent post up this morning titled Social Media’s Secret Weapon – Email. I completely agree that email is the key communications channel for social media and have written about this before in posts like 100% Click Through Rate , Email – The Original Social Graph and Email Is Still The Best Login.

SMS 138
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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

With all the sexiness oozing out of social media it might seem insane to write about email. Email remains an immensely credible and profitable channel, with an immense reach to boot. Embrace permission marketing and email will be a surprising and loyal BFF. Analyzing email campaigns requires three important insights: 1.

Metrics 138
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Tech That Can Make The Freelance Economy Sustainable

YoungUpstarts

They want platforms and services that automate hiring and retention while ensuring freelancers feel as supported as their full-time colleagues. Communication Channels: Open communication channels give freelancers and full-time employees a chance to connect consistently. Business leaders have different needs, however.

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How to Choose Digital Marketing Channels for Long Term Growth

ConversionXL

How you decide to invest in marketing channels can make or break your business. Okay, so it’s important to capitalize on effective channels that are conducive to growth at scale. An Overview of Common Digital Marketing Channels. Email Marketing. This is both ineffective and stressful. How does one do that, though?

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Are You Ready to Be a Fractional CMO?

Duct Tape Marketing

This approach ensures that every tactic and channel contributes to the company’s long-term goals. 12:00] Acquisition and Retention A fractional CMO should focus on both customer acquisition and retention. Duct Tape Transcript Email Download New Tab John Jantsch (00:00): Brand has always been important.