Startup Professionals Musings
JULY 13, 2022
In these days of global competition via multiple channels, you need continuous marketing to find more customers. Obviously, you need to promote these events via multiple digital and traditional marketing channels. These also will keep you better informed on new technologies, trends, and likely competitors. They won’t find you.
Startup Professionals Musings
AUGUST 24, 2022
As I recently watched an episode of “ Shark Tank ,” I realized that the shark investors focus on your responses to these questions is also a credibility test on your business savvy, as it leads to other relevant questions on margins, channels, and your understanding of key customer forces. Outside partners and channel impacts are complex.
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Startup Professionals Musings
JANUARY 24, 2021
Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Sales and distribution channel activity will be analyzed, as well as cost of customer acquisition, to make an independent assessment of your financial projections.
Startup Professionals Musings
MAY 17, 2020
Cash is always hard to find, but in many cases it’s even harder to find access to needed distribution channels, government contract expertise, or the special skills required to deliver your solution. In today’s information age, it takes time and money to make your solution visible. Willing to start today and find resources later.
ConversionXL
JUNE 16, 2022
A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Content channels.
YoungUpstarts
DECEMBER 19, 2020
It’s also ideal if you can find a virtual call center program that works across multiple communication channels, like social media. When you’re investing in video production services, it’s important to ask for additional information outside of what the sales team might tell you. How is quality control managed?
Startup Professionals Musings
APRIL 18, 2021
Depending on the availability of staff and needed information, the due diligence process generally takes 2–6 weeks to perform. This will involve an analysis of the company’s distribution channels, advertising, and pricing strategy. Again, if you find problems you can’t fix, be up-front with the investor to avoid a surprise.
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