ConversionXL

OCTOBER 4, 2022

Your ecommerce marketing strategy is the blueprint and high-level vision that guides how you’ll interact with prospects, the channels you’ll use to reach them, and the messaging you’ll develop to communicate benefits and build your brand. Your customer research then informs how you’ll go about achieving those goals.

eCommerce 129

eCommerce Marketing Social Media Retention 129

mashable.com

MAY 28, 2010

Anyone who has sat stymied with their cursor blinking in a “username” field knows that coming up with a name is harder than you’d think. We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!) to get the scoop on finding a name that will work on the web. How Do I Start? Ask yourself: 2.

Naming 94

Naming Technical Review Social Media Startup 94

YoungUpstarts

OCTOBER 4, 2015

Nor to achieve the greatest “virality” in our digital campaigns. Social CRM is a philosophy and a business strategy that uses technology, work flow, business rules, and social information to talk with (not at) the customer in a transparent way, to make value for both parties.” . The Social CRM Process.

Technical Review 100

Technical Review Software Review Customer Social Media 100

Up and Running

JANUARY 22, 2020

unpaid) channels can be a goldmine for cannabusinesses today— if you know how to do it correctly. This article will discuss how to conquer the following unpaid channels to enjoy serious returns and long-term profitability from your cannabis advertising efforts: Search Engine Optimization (SEO). Keywords and meta information.

SMS 101

SMS Marketing Affiliate Social Media 101

YoungUpstarts

OCTOBER 13, 2013

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. Social CRM is a philosophy and a business strategy that uses technology, work flow, business rules, and social information to talk with (not at) the customer in a transparent way, to make value for both parties.

Technical Review 187

Technical Review Software Review Customer Social Media 187

The Next Web

DECEMBER 4, 2013

Now, the startup and its software solutions are both household names. With an innovative product in the consumer payment space, the company had viral-ready content. Take good care of them, and organic, viral sharing may welcome your product to the marketplace. million people in 24 hours as a result. Target influencers.

Social Media 158

Social Media Media Viral Startup 158

Duct Tape Marketing

APRIL 14, 2017

If you’re clever and lucky enough, you may even break into viral territory. An example of this would be a burger business targeted at the youth market encouraging under-25’s to submit ingredient combinations for a totally new burger, that would be named after them. Get creative with viral techniques and create a buzz.

Social Media 56

Social Media Media Customer Viral 56

Duct Tape Marketing

JANUARY 4, 2024

Russell emphasizes the art of crafting engaging content with a purpose, seamlessly balancing information, inspiration, and entertainment. So just like you could do with a podcast, just like you could do with a YouTube channel is just where are you producing that original material? I also look at sort of the virality.

Revenue 79

Revenue Advertising Email ChatGPT 79

Duct Tape Marketing

NOVEMBER 15, 2023

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] 20:58] Are there any overlooked channels or platforms worth exploring? This is John Jantsch.

Channel 66

Channel Acquisition Framework B2B 66

ConversionXL

MARCH 6, 2019

The same video content likely works well in other channels. Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. LinkedIn’s targeting capabilities—by company name, job title, etc.—are The growth of B2B video marketing.

Video 129

Video B2B Technical Review Campaign 129

The Startup Magazine

JUNE 6, 2021

Do your market research to see what type of service consumers look for in your line of work, what products are currently trending, as well as what channels of communication and type of content your consumers prefer. Name Your Business and Register It. Once you’ve named your brand, you’ll need to register it. Conclusion.

Social Media 172

Social Media Affiliate Audience Startup 172

Duct Tape Marketing

MAY 18, 2023

So, you know, just like you could do with a podcast, just like you could do with a YouTube channel, it's just, you know, where are you producing that original material? I also look at sort of the virality, like how can I take any subscriber that maybe I've bought right at $4 or $6 or whatever and turn that into 1.5 16:13): Yeah, yeah.

ChatGPT 92

ChatGPT Advertising Email Viral 92

crowdSPRING Blog

MAY 9, 2018

All the research is out there – there are a lot of smart people on the internet sharing information for free. Glossier runs an exclusive Slack channel and invites top customers to discuss all things beauty-related with the company. Thank god for the internet, because twenty years ago, I could not have started this business!

Marketing 90

Marketing Social Media Cofounder Design 90

Duct Tape Marketing

SEPTEMBER 30, 2022

If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. And then they come check us out, and then like, Hey, so we have a pretty good viral product led growth experience as well for us internally.

Marketing 75

Marketing Differentiation B2C PR 75

Duct Tape Marketing

DECEMBER 15, 2022

Jason Bay is a leading sales expert and he talks with other leading sales experts to get you the information you need. So it's not Lululemon's Shop of Stuff, it's Lululemon's Events and Gathering and Slack channel and the place where they can connect with actual people. Really, really eye-opening. Check it out. For to what end?

Community 82

Community Framework Advisory Board Viral 82

Occam's Razor

SEPTEMBER 24, 2012

Increased investment in Facebook as an engagement/acquisition channel has translated into requests from CEOs, CMOs and other CxOs about the return on that investment. As Facebook is a very young channel, it is not surprising that everyone's struggling with the answer. Lesson 1: Correlations don't imply causality.

Metrics 165

Metrics Advertising Marketing Social Media 165

ConversionXL

NOVEMBER 5, 2015

Email marketing is one of the fastest ways to drive sales of any online channel. Think about it… What other channel can you launch something and drive sales immediately? How many businesses can afford to take away $50k from their online advertising channels to grow their email database? Launch a viral competition.

Database 48

Database Email Viral Campaign 48

ConversionXL

FEBRUARY 12, 2019

Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about. Companies with a high LTV have a strong brand image , earn word-of-mouth and organic referrals, and enjoy “search monopolies”—conversions by brand name search. Profitability is a balance between CAC and LTV.

Retention 126

Retention Analytics Campaign eCommerce 126

Women Entrepreneurs Can

MARCH 10, 2024

But just posting a video to YouTube isn’t going to make it go viral or automatically drive consumers to your website. The video file’s name, the words you speak during the video (and, therefore, the closed captions), and the video description should all include the keywords you selected for your video. A how-to guide?

SEO 73

SEO San Diego Analytics Video 73

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. It has significantly boosted our sales.

Sales 115

Sales Customer Viral Marketing 115

Sophia Perl of Wisdom

AUGUST 27, 2011

Back in late 1990s, there wasn’t a lot of of information on how to build websites, so Mickiewicz decided to pull all that information together on one website called WebmasterResources.com. Hahaha, I laugh because later in his talk he mentions another website with a long name. Alright back to the talk.

EC2 53

EC2 Social Network Distribution Demand 53

Austin Startup

AUGUST 22, 2018

I remembered reading about it’s ‘launch’ a few months earlier, which read: Verts, the Austin-born Mediterranean fast-casual chain, changed its name to Noon Mediterranean. Co-owner and founder Michael Heyne said that people didn’t understand the original name, a reference to doner kebabs (which isn’t even available on the menu anymore).

Design 48

Design New York City Cofounder Bankruptcy 48

The Startup Magazine

JANUARY 22, 2020

When people view a business’s video content , they would be more likely to remember the contents of the video as well as the company of business name associated with the video. Who knows, you might even go viral. There doesn’t exist a scientific formula for going viral.

Video 99

Video Social Media Viral Media 99

Startup Lessons Learned

NOVEMBER 7, 2008

So, if youre interested in helping avoid mistakes like that, here are the steps: Get a domain name. It doesnt have to be the worlds catchiest name, just pick something reasonably descriptive. If youre concerned about sullying your eventual brand name, dont use your "really good" name, pick a code name.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

ConversionXL

JULY 7, 2020

Instead, think of Pinterest as a way to build an audience or an additional distribution channel for your content. The added benefit is that Pins are 100x more “viral” than tweets , so you continue to gain traffic months after someone pins your content. . Tailored title as pin name. Keyword title on the pin itself.

Marketing 114

Marketing Viral Campaign Search 114

mashable.com

OCTOBER 27, 2010

If your selected mentor agrees that they’re a good fit, you can exchange contact information and start learning from each other. The directory of other entrepreneurs, browsable by industry and name, is also helpful for locating someone who might be helpful regarding a specific issue. I love connecting with like minded people.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

Growthink Blog

FEBRUARY 22, 2018

And importantly, your marketing plan covers the "channels" you will use to get new customers (known as your "promotions strategy"). These channels include, among others: Billboards Blogs, Podcasts, etc. Create Some YouTube Videos I recently met with representatives from Google who presented some very interesting information to me.

Chicago 54

Chicago Marketing Search Channel 54

Growthink Blog

FEBRUARY 17, 2013

And importantly, your marketing plan covers the "channels" you will use to get new customers (known as your "promotions strategy"). These channels include, among others: Billboards Blogs, Podcasts, etc. Create Some YouTube Videos I recently met with representatives from Google who presented some very interesting information to me.

Chicago 109

Chicago Marketing Search Channel 109

The Next Web

FEBRUARY 3, 2014

That fascinating collection of information, the one that caught your eye with its tempting headline and whimsical illustration, is becoming more likely to be placed by a corporation – a company entirely separate from the site on which you’re reading. If you inform—not sell—you create a relationship with the reader.”.

Advertising 139

Advertising San Francisco New York Viral 139

ConversionXL

NOVEMBER 28, 2022

TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. By encouraging user-generated content (UGC), this type of ad more than any other has the potential to make your brand or product viral. TikTok users embrace ecommerce.

Customer 102

Customer Viral Audience Campaign 102

Duct Tape Marketing

DECEMBER 20, 2012

They are also three times as likely as their parents to use social channels to research their purchases. Posting videos to your own YouTube channel will help not only boost the social sharing of your videos, but can also increase your SEO rankings. So how can you incorporate user-generated content into your video channel?

Video 66

Video Viral Channel Social Network 66

crowdSPRING Blog

MARCH 22, 2019

This can be as simple as including the customer’s name in emails you send out. This includes the logo you use for your business , as well as your company name. Since your business name is a central element of your brand, it’s essential that you figure out how your new name relates to that brand story.

Social Media 79

Social Media Advertising Stock Media 79

Duct Tape Marketing

MARCH 21, 2024

You go to somebody's website and it says basically it's the exact same content, the exact same photos, it just has a different name of a suburb or neighborhood. Basically, smaller data sets better information. So return to the learn about persuasion in the fundamentals of marketing, and it will inform everything you're doing.

SEO 65

SEO Technical Review Viral Video 65

ConversionXL

JANUARY 18, 2022

It happens when a customer can name your brand when reminded of what you sell (aided recall) or without that reminder (unaided recall). Brand awareness marketing aims to make your brand the name people think of first and trust above all others. Canva doesn’t have the household name status of Adobe. And the wheel keeps turning.

Audience 122

Audience Technical Review Social Media Campaign 122

ConversionXL

JANUARY 11, 2013

This is what they say about themselves: We are an distribution channel for companies that help entrepreneurs start, grow, optimize, and scale their businesses. Create a new community channel for customer interaction, provide updates, and generate news. It might not go very viral even if you’re a relatively well-known person.

Campaign 95

Campaign Estonia Social Media Viral 95

Startup Lessons Learned

APRIL 14, 2009

Now, in some situations, this over-selling would lead to a secondary problem, namely, that customers would realize they had been duped and refuse to re-subscribe. Because they have no presence in the market, they have to find distribution channels to bring in customers. Very thorough and informative post. I appreciate it!

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

FEBRUARY 18, 2014

Second, only 20 visitors came to this page from Twitter, which I anticipated would be the primary distribution channel. If you want a concrete metric for how frequently a contest like this is shared, what you’re looking for is a viral coefficient. For real growth, it should be around 1.10 image source.

Viral 99

Viral Analytics Distribution Metrics 99