Remove Channel Remove Mobile Remove Viral
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

What channels will you use (e.g., How concerned are we about design for mobile? Native mobile apps? Obviously, it's far simpler to aim for browser-based systems and basically aim your design to work okay on mobile devices with some additional effort on the part of the user. Any other kind of viral outreach?

Developer 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

What channels will you use (e.g., How concerned are we about design for mobile? Native mobile apps? Obviously, it's far simpler to aim for browser-based systems and basically aim your design to work okay on mobile devices with some additional effort on the part of the user. Any other kind of viral outreach?

Developer 384
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. That channel giveth and then taketh away so you had millions of users who had not grown accustomed to the feature set of Viddy and thus didn’t stick around.

SEM 379
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53 Questions Developers Should Ask Innovators

TechEmpower

” or “Are you developing for desktop, tablet, mobile, or all three?” What channels will you use (e.g., Ads, Viral/Social, SEO)? Are you targeting desktop, tablet, or mobile? Most new sites need to account for mobile delivery – but on the other hand, not every MVP needs both desktop and mobile versions.

Developer 520
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

” He advocates for people who test all channels, use quantitative methods and commit to growth as one’s “true north.” We spend a lot of time trying to get people focused on building products that have viral components and why that has to be measured and constantly tested. Doesn’t. Success begets success.

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). The number of channels grew with cable & satellite TV but we still have limitations that makes distributing content high. Not so fast. Content goes global (of Maker Studios 4.4

Video 339
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5 myths about the marketplace that mobile strategies busted

The Next Web

In the era of mobile, social, and the sharing economy, we’re seeing the emergence of next-gen mobile-enabled marketplaces in every ecommerce category, from fashion ( Poshmark ), to health ( Brighter and HealthTap ), lodging ( Airbnb and HotelTonight ), transportation ( Uber and Lyft ), and real estate ( Zillow ).

Mobile 136