VC Cafe

NOVEMBER 11, 2024

How to kickstart and scale a consumer business ( source ) Leverage Your Network and Reach Out to Targeted Strangers: Start with your closest connections: This is the easiest and fastest way to get started. Leverage your personal and professional networks, email your contacts, post on social media, and ask for feedback.

B2C 89

B2C Viral Social Media Community 89

VC Cafe

NOVEMBER 2, 2019

The main B2C benchmarks have to do with traction: growth in user acquisition, user retention/churn, monetisation, as well as the effectiveness of consumer marketing + virality. power user curve showing a smile — with a big concentration of engaged users (you grow out from this strong core) viral factor >0.5

B2C 141

B2C Technical Review Startup Retention 141

SoCal CTO

AUGUST 4, 2011

What channels will you use (e.g., Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? Any other kind of viral outreach? Other types of users?

Developer 396

Developer Founder Viral Oauth 396

SoCal CTO

AUGUST 4, 2011

What channels will you use (e.g., Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? Any other kind of viral outreach? Other types of users?

Developer 384

Developer Founder Viral Oauth 384

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). Not so fast.

Video 339

Video Technical Review Distribution Aggregator 339

The Next Web

AUGUST 19, 2013

This post is about choosing the right sales strategy and channels for your startup from the start. Being an engineer, I built myself a kind of algorithm that helps determine an early-­stage startup’s sales channels, and that’s what I’m sharing with you today. Step 2: Choose your sales channels. Direct sales: Selling one-to-one.

Belarus 137

Belarus Viral Channel Startup 137

The Next Web

DECEMBER 4, 2013

Starting out, you can’t hit every network and outlet full-force. Prioritize social networks. Choose at least a network or two that match your business’ current scale in addition to starting aspirational presences on obvious services like Facebook and Twitter. Startup Example: Cloudera. Strategy Adopted: Blogger Outreach.

Social Media 158

Social Media Media Viral Startup 158

ConversionXL

FEBRUARY 3, 2022

Channel-level expertise: An understanding of how the channels work (e.g., Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Neither would have achieved virality had customers not received something tangible for their efforts.

Retention 113

Retention Marketing Acquisition Channel 113

Hearpreneur

OCTOBER 25, 2023

As soon as you have 2-3 months' worth of sales data to work with, use a formula to calculate stock reorder levels to ensure you always have stock ready to go, especially if you're promoting your products on platforms known for viral content, like TikTok. But if you are an introvert, all this public speaking and networking may terrify you.

eCommerce 143

eCommerce Omaha Entrepreneur SEO 143

ReadWriteStart

APRIL 8, 2023

TikTok and Influencers One viral video on TikTok can reach 1.5 Omnichannel: Diversity and Inclusion Every successful organization uses multiple channels to communicate with potential customers and advertise its products. As for Metaverse — businesses should keep an eye on it as it is not clear yet whether this is hype or a trend.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Startup Professionals Musings

DECEMBER 8, 2021

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. Courting them with ongoing updates and special offers through their social networks is a natural way to keep their loyalty. Proactive customer service.

Social Media 355

Social Media Media Reputation Viral 355

Duct Tape Marketing

MARCH 21, 2024

07:28] How do you create effective networks? [18:16] And then if you're part of a B nine group and they have a website or wherever, all these networking things, and that's another reason why I say this. Do you think that today, the world we live in today, everybody should have a YouTube channel. John (06:44): Yeah.

SEO 77

SEO Technical Review Viral Video 77

YoungUpstarts

JULY 19, 2018

The channel IRL (In Real Life) has people live streaming everyday things from: painting, drawing, playing music, building things. Maybe I should set up the first live growth hacking channel before someone else does…. It’s not a broadcast network. It’s a one-to-one network at huge scale.

Social Media 113

Social Media Media SEO Channel 113

Berkonomics

APRIL 8, 2021

Not every new game-related site is a Steam, and surely not every social network is a Facebook. Discord is a great example of a company going viral mostly from word of mouth. How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Third: cost.

Viral 62

Viral Product Channel Audience 62

The Next Web

DECEMBER 12, 2013

The non-monetary motivator can be especially significant in expert networks, where one’s professional reputation is at stake. HealthTap is a great example of a company creating an “impossible” highly active network of medical experts. HealthTap has built up a network of over 50,000 U.S.

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Board Effect

JULY 28, 2021

Before an unsavory post goes viral on the internet, we encourage you to take a look at our step-by-step plan for creating a nonprofit social media policy. Your board members should be aware that there’s no way to prevent a bad or questionable social media post from going viral even if the content was only up for a short time.

Social Media 83

Social Media Media Warrant Reputation 83

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product.

API 167

API Viral Startup Retention 167

Up and Running

JANUARY 22, 2020

unpaid) channels can be a goldmine for cannabusinesses today— if you know how to do it correctly. This article will discuss how to conquer the following unpaid channels to enjoy serious returns and long-term profitability from your cannabis advertising efforts: Search Engine Optimization (SEO). Instead, leveraging organic (i.e.

SMS 101

SMS Marketing Affiliate Social Media 101

The Startup Magazine

DECEMBER 17, 2021

Making the Most of Your Online Networks is Wise. A wise piece of advice is to make the very most of your online networks. Try and tap into your networks and encourage them to share your fundraising webpage with their followers on social media channels. Making Your Fundraising Campaign Go Viral Online.

Social Media 177

Social Media Viral Campaign SMS 177

YoungUpstarts

OCTOBER 13, 2013

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers? According to Metz, the Social CRM process is fairly involved.

Technical Review 187

Technical Review Software Review Customer Social Media 187

YoungUpstarts

SEPTEMBER 15, 2011

The BBM SDK allows very unique social features to existing and new applications, including the ability to distribute and share applications virally through BB. Over 35,000 applications available on App World (Note: as you know, App World is just one distribution channel where customers can download applications). •

Developer 207

Developer Asia Thailand Singapore 207

Berkonomics

SEPTEMBER 25, 2014

Not every social network is a Facebook or Instagram. What are the elements needed to focus upon in making the attempt to take a product viral? of going viral that makes all the difference between failure and success.) Second: channels. It doesn’t happen by accident. Not every texting application is a Twitter.

Viral 71

Viral Matching Syndication Syndicate 71

Duct Tape Marketing

DECEMBER 15, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. So it's not Lululemon's Shop of Stuff, it's Lululemon's Events and Gathering and Slack channel and the place where they can connect with actual people. Mm-hmm and Viral doesn't have to mean you get 3 million views on something.

Community 91

Community Framework Advisory Board Viral 91

ConversionXL

JANUARY 18, 2022

Identify the channels where your audience is most active and double-down. Start your brand awareness campaigns where you know your audience is active (turning up regularly, liking content, commenting, and sharing) and create content and creative that’s suited to those channels. Start with the channels you have experience in.

Audience 122

Audience Technical Review Social Media Campaign 122

Duct Tape Marketing

MARCH 15, 2023

She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results. 08:40] Are there some best practices in even assigning attribution or guessing or dividing attribution amongst channels? [10:51] It's brought to you by the HubSpot Podcast Network.

Software Review 93

Software Review Marketing Metrics Analytics 93

Duct Tape Marketing

OCTOBER 10, 2017

Choosing the Right Marketing Channels for Your Business written by John Jantsch read more at Duct Tape Marketing. As of October 2017, there are roughly sixteen marketing channels available to us. Businesses need to get very, very good at getting clients in just a few of these channels.

Channel 63

Channel Marketing SEO Social Media 63

Hearpreneur

JANUARY 22, 2023

In recent years, eCommerce companies have begun to increase revenue by selling products directly via social media networks. Another similar trend I can foresee is streamlining multiple channels of business called the ‘omnichannel’ strategy, which involves managing online channels websites, mobile, and social media.

Artificial Inteligence 127

Artificial Inteligence Technical Review Entrepreneur Social Media 127

Version One Ventures

JULY 27, 2015

We love these platforms for many reasons, but the primary one is the power of their network effects and how they create a high degree of defensibility for startups. What are network effects? Network effects” is a frequently used term and it is sometimes confused with having a large customer base. Direct Network Effects.

Networking 60

Networking Community Viral Social Network 60

Duct Tape Marketing

MAY 18, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Nudge, hosted by Phil Agnew, and it's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. John Jantsch (16:48): A viral referral tool. 16:13): Yeah, yeah.

ChatGPT 98

ChatGPT Advertising Email Viral 98

Both Sides of the Table

APRIL 4, 2011

He told me in some combinations of device / OS / network they are crashing 4 times per 100. All applications crash and this is especially true in the nascent mobile world where dealing with device types, OS’s & networks adds one hell of a configuration management problem. Measuring viral adoption is obviously important.

Metrics 346

Metrics Startup Acquisition SEM 346

ConversionXL

APRIL 3, 2018

Assign content & channels for each experience. Identify your channels. Email & ads are the 2 big communication channels. Messenger will become the biggest channel over the near years. more activity and engagement than any marketing channel, better than email, paid, physical mail. Use data enrichment.

Retention 106

Retention Artificial Inteligence Channel Email 106

Startup Professionals Musings

MARCH 2, 2019

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. Courting them with ongoing updates and special offers through their social networks is a natural way to keep their loyalty. Proactive customer service.

Social Media 246

Social Media Media Reputation Viral 246

Duct Tape Marketing

JANUARY 17, 2014

The result: Plenty of organic, viral interaction about the videos that boosted traffic for these YouTube users’ Let’s Play video as well as sales for Galactic Café. Takeaway : Video content is also easy to share via social networks, and software developers have prioritized video integration in site creation. Start a YouTube channel.

Video 77

Video Marketing Harvest Bandwidth 77

mashable.com

JULY 10, 2012

Andrasick says, “Smaller stores aren’t saddled with anachronistic organizational structures that segment a business by channel, such as store, catalog or digital.”. it was what the networks were selling before ‘behavioral’ got hot in 2006. Social Network Lists. Social Networking. social networking.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

ReadWriteStart

FEBRUARY 25, 2020

It involves using digital outlets like websites, social platforms, and software applications as marketing channels. Social media marketing and networking on platforms like Linkedin or Facebook. Viral marketing. So, there’s no good reason why a startup shouldn’t start using digital marketing channels. Infomercials.

Marketing 158

Marketing Early Stage Startup PPC 158

Occam's Razor

SEPTEMBER 24, 2012

Increased investment in Facebook as an engagement/acquisition channel has translated into requests from CEOs, CMOs and other CxOs about the return on that investment. As Facebook is a very young channel, it is not surprising that everyone's struggling with the answer. or Google Display Network.

Metrics 165

Metrics Advertising Marketing Social Media 165

ConversionXL

FEBRUARY 27, 2019

Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. The SaaS test balloons helped gauge the potential traction on social media and other channels. Depending on the channel, delay until you’re ready for that channel.

Product 110

Product Campaign Acquisition Social Media 110