ConversionXL

FEBRUARY 3, 2022

New markets include geographic regions, new customer segments, or new channels to reach your customers (digital or physical). New channels. Building new revenue streams in an untapped channel, like content marketing or email marketing. Some of those channels might include: Acquisition. New customer segments. Acquisitions.

Marketing 115

Marketing Framework Metrics Channel 115

Up and Running

SEPTEMBER 22, 2015

Offering a free trial of your product or service in exchange for a review on a well-trafficked blog is one creative way. Jeff Chambers of Big Machine Parts recommends asking yourself the following question: “Are you trying to drive sales, build awareness, or build technical credibility?”. Determine your marketing goal first.

Marketing 60

Marketing Social Media Startup PR 60

Both Sides of the Table

APRIL 4, 2011

Only one guy in the room knew – their tech lead. Once you churn a user due to stability or performance problems it can be hard to get them back. If you can break this down by channel that you’ve acquired them from this is obviously better. How many adds came through organic SEO? SEO is seldom “free.”. In 6 months?

Metrics 346

Metrics Startup Acquisition SEM 346

Up and Running

JANUARY 25, 2018

Don’t forget to use social media channels, especially Instagram and Pinterest, to find out more about industry influencers and brands to watch. Finally, if things begin to fall behind schedule, you will be able to respond rapidly to either bring things up to speed or review your timetable accordingly. List who’s on your team and why.

eCommerce 96

eCommerce Business Plan Audience Lean 96

Duct Tape Marketing

FEBRUARY 6, 2024

Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. Click on over and give us a review on iTunes, please!

Engineer 63

Engineer SEO ChatGPT Channel 63

blog.traindom.com

NOVEMBER 29, 2010

This post will give you 36 places where you can submit your startup for reviews, mentions or at least some backlinks. We didn’t have a PR company or a bunch of contacts, hence we needed to start from scratch. The Atlantic Technology Channel (thanks Alexis) 39. Killer Startups 2. Springwise 3. CrunchBase 4.

Technical Review 63

Technical Review Startup Software Review PR 63

ConversionXL

MARCH 19, 2020

A Harvard Business Review (HBR) study of 4,700 public companies looked at the three years before, during, and after recessions. When it comes to identifying what has changed, Labay continues: I’d think the first stop is analytics—who dropped off, what channels, who remained, etc., but polls and surveys are obvious choices, too.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Duct Tape Marketing

JULY 26, 2018

We are going to talk about your book, but I got to ask one SEO question. Where does SEO sit today? Rand Fishkin: Where does SEO sit today? Well, it’s at an interesting point in its history in that, in a lot of ways, search has become a mature industry and SEO has, too. It’s a really broad one.

Silicon Valley 32

Silicon Valley SEO Startup Technical Review 32

mashable.com

MAY 28, 2010

They are also limiting in a fast-moving industry like tech, where what you do now might not be what you’ll be doing in a few years. “A A name can be a prison,” says Michael Martine, the blogging and SEO expert behind Remarkablogger. They can sound generic and boring, and the accompanying domain name is usually taken. Take AT&T.

Naming 94

Naming Technical Review Social Media Startup 94

Duct Tape Marketing

MARCH 30, 2022

Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. Click on over and give us a review on iTunes, please! Duct Tape Transcript.

Technical Review 87

Technical Review SEO Metadata Algorithm 87

Austin Startup

JULY 12, 2010

He is focused on delivering real business value by educating clients about the latest proven technologies, strategies that deliver improved profits and operational efficiencies, and using technology to improve life. Andy Meadows is the founder and CEO of Bearhug , an Austin-based customer engagement platform launching today.

Customer 80

Customer Harvest B2C Technical Review 80

Seeing Both Sides

FEBRUARY 25, 2016

(this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). Yet, in recent years technology startups have embraced a new role, Growth Manager — alternatively Growth Hacker, Growth PM, or Head of Growth — that focuses on it exclusively. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

(this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). Yet, in recent years technology startups have embraced a new role, Growth Manager — alternatively Growth Hacker, Growth PM, or Head of Growth — that focuses on it exclusively. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Framework 20

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Extensive use of software to automate all processes such as SEO, SEM, social networking, lead scoring, lead nurturing, CRM, etc.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Steve Blank

APRIL 5, 2017

For example, our goal could be: Create demand for our products and drive it into our sales channel. For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand. Create awareness of our company and brand for potential customers.

Marketing 319

Marketing Technical Review Audience PR 319

View from Seed

JANUARY 24, 2018

Although we have companies that are leveraging all of these technologies, we’ve realized that the best companies tend not to be easily categorized and don’t necessarily fit the standard playbooks. Fareed led the first customer growth team at Instacart, with responsibility for pricing, referrals, SEO, and subscriber growth.

Operations 176

Operations Cofounder Technical Review Angel Investor 176

Duct Tape Marketing

SEPTEMBER 22, 2022

[4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 11:41] Today, Semrush offers many more solutions other than an SEO tool – what’s been the challenging part of redefining what people view your company as? Kind of die hard SEO community.

SEO 83

SEO Channel Campaign Audience 83

Duct Tape Marketing

OCTOBER 19, 2017

Transcript of The Importance of SEO in Marketing Today written by John Jantsch read more at Duct Tape Marketing. He is with Evolving SEO and we talk about search engine optimization and its importance in marketing today and how you need to begin to think about search engine optimization really at the strategic level. Back to Podcast.

SEO 38

SEO Marketing Search Artificial Inteligence 38

Duct Tape Marketing

JANUARY 4, 2023

[4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 11:41] Today, Semrush offers many more solutions other than an SEO tool – what’s been the challenging part of redefining what people view your company as? Kind of diehard SEO community.

SEO 87

SEO Audience Channel Campaign 87

ConversionXL

SEPTEMBER 10, 2019

I use a more restrictive definition: A growth team is a product tech team that’s focused on acquisition instead of core product features. I still review it regularly. Consumer tech companies tend to have enough data since consumer markets (and purchase volume) tend to be large. How I define “growth”. They need to own a KPI.

Conversion 133

Conversion Technical Review Channel Engineer 133

Hearpreneur

JULY 20, 2018

Four Mine is a play on words meant to convey both the scientific and technical aspects of crafting the perfect jewelry and the emotional components that are an integral part of purchasing jewelry. In my refreshed state, I reviewed what others said I had accomplished which was; empowering businesses with the ability to manifest sales results.

Naming 90

Naming OTC Entrepreneur PPC 90

crowdSPRING Blog

NOVEMBER 18, 2011

SEO Still Beats Social Media for Small-Biz Marketing – [link]. Poaching Etiquette: The Right Way To Take Tech Talent – [link]. Social networking is a very important marketing channel at some startups – [link]. Social networking is a very important marketing channel at some startups – [link].

Social Media 96

Social Media Small Business Design Media 96

Duct Tape Marketing

MAY 1, 2019

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinks and things like that. All the important SEO tools that you need for pay traffic, social media, PR and of course, SEO.

Portland 58

Portland Audio Technical Review Video 58

Duct Tape Marketing

MARCH 1, 2016

Lead generation is essentially a game of channels more than tactics. Meaning you need to find the right mix of channels that allow you to profitably attract a high enough number of leads over and over again in order to feed your growth objectives. You don’t simply assemble a few tactics; you master a few channels.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

www.launch.co

JULY 25, 2012

We hit 15M uniques 18 months ago with our content+search product, but it was largely based on "good content" combined with "excellent SEO." The Google Panda update didnt help us, but we could have kept reworking around SEO -- just didnt personally feel worth it, to be honest. It wasnt fully satisfying to me. From 9 to 10?

Technical Review 54

Technical Review Jordan Audio Los Angeles 54

techcrunch.com

OCTOBER 23, 2010

Tech Gadgets Mobile Enterprise GreenTech CrunchBase TechCrunch TV Disrupt SF More TechCrunch TV Beta Invites Crunchies Elevator Pitches Gillmor Gang Podcasts TechCrunch Europe TechCrunch Trends TechCrunch France TechCrunch Japan Whats Hot: Android Apple Facebook Google Microsoft Twitter Yahoo Zynga Subscribe: From Nothing To Something.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

sharkseo.com

NOVEMBER 29, 2010

[link] Home Archives Search Game Who Is Shark SEO? RSS Feed 19 Nov 2010, Posted by admin in Featured , Nohat , 26 Comments SEO Advice for Bootstrapped Startups SEO can provide a hugely valuable source of traffic, if done right – especially for a bootstrapped startup where money is tight.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

Cracking the Code

OCTOBER 10, 2008

The top performing SaaS companies typically achieve annual customer renewal rates above 90% - with most of the churn due to death (bankruptcies) or marriage (acquisitions) - and over 100% renewals on a dollar value basis due to up-sells into this installed base. Cashflow is the other key metric. Philippe Botteri. Bessemer SaaS Law #5.

Software Review 48

Software Review North America Europe Metrics 48

Duct Tape Marketing

SEPTEMBER 14, 2022

Sam is the Founder and CEO at Writesonic – an AI writer that helps you write SEO-optimized, long-form (up to 1500 words) blog posts & articles in 15 seconds. Writesonic is one of the best AI writers out there today that helps you write SEO-optimized long-form content along with many other use cases. Like this show?

Marketing 74

Marketing SEO Social Media Artificial Inteligence 74

Hearpreneur

DECEMBER 15, 2017

I started out working for various agencies and eventually I was recruited to work in-house for a Fortune 500 company doing SEO and PPC work. what I really liked about SEO and PPC was that it was involved with everything related to online marketing. My entire staff had been laid off due to an acquisition by an aggressive v.c.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

Hearpreneur

JUNE 14, 2015

Many franchise systems who receive support from our sister company, iFranchise Group — a premiere franchise consulting group — would ask where could they find services in PR, SEO, and website development. That digital channels like search and social need not be looked at one at a time. 41) Create a passionate team.

Entrepreneur 48

Entrepreneur Houston Software Review LLC 48