Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid
ConversionXL
MAY 27, 2022
In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue. Pay attention to your close rate per channel. Using this metric on your white papers, case studies, and videos is setting yourself up to fail.
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