Women Entrepreneurs Can

MARCH 10, 2024

Video is an excellent medium for sharing your business’s products and services, and it engages audiences in a way that written content simply can’t. But just posting a video to YouTube isn’t going to make it go viral or automatically drive consumers to your website. What Is YouTube Video SEO? A product review?

SEO 73

SEO San Diego Analytics Video 73

ConversionXL

OCTOBER 4, 2022

Your ecommerce marketing strategy is the blueprint and high-level vision that guides how you’ll interact with prospects, the channels you’ll use to reach them, and the messaging you’ll develop to communicate benefits and build your brand. Prioritize marketing channels based on customer feedback. How often do you check your email inbox?

eCommerce 129

eCommerce Marketing Social Media Retention 129

The Startup Magazine

JANUARY 22, 2020

Video has always been a powerful marketing tool, but more so in this contemporary digital age where netizens worldwide simply seem to love videos. Video marketing creates a high rate of viewer engagement. If you run a business, then perhaps you should consider including the use of videos in your growth expansion strategies.

Video 99

Video Social Media Viral Media 99

The Next Web

DECEMBER 12, 2013

Motivators include altruism (helping patients and growing the knowledge database); professional pride (doctors actively rate and rank each other through endorsements and peer review); and only secondary income or new patient acquisition (patients pay for more detailed answers or video consultations).

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Duct Tape Marketing

MARCH 26, 2021

Staples has developed a reputation in the marketing industry for being a creator of viral content. In the past few years, several of his video campaigns have amassed more than five billion views, and 35 of them have landed on the first page of YouTube. Biggest takeaway: Today everybody has a megaphone.

Marketing 93

Marketing Silicon Valley Cofounder Framework 93

Duct Tape Marketing

NOVEMBER 15, 2023

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] 11:13] Why is video an important part of your content strategy? [14:00] This is John Jantsch.

Channel 66

Channel Acquisition Framework B2B 66

Startup Lessons Learned

SEPTEMBER 22, 2008

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

The Startup Magazine

JUNE 6, 2021

Do your market research to see what type of service consumers look for in your line of work, what products are currently trending, as well as what channels of communication and type of content your consumers prefer. Come Up with a Business Plan. Creating a business plan shouldn’t be something way too time-consuming.

Social Media 172

Social Media Affiliate Audience Startup 172

Duct Tape Marketing

SEPTEMBER 30, 2022

If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. And then they come check us out, and then like, Hey, so we have a pretty good viral product led growth experience as well for us internally.

Marketing 75

Marketing Differentiation B2C PR 75

Up and Running

JULY 26, 2016

Cost of Acquisition (CAC): The total cost of acquiring a user through a given channel. If you are measuring these two correctly, you can make simple rules/decisions based on your results: If the CAC is over twice the LTV don’t even bother—this channel is likely not going to work. The cornerstone of any business is that LTV > CAC.

Revenue 60

Revenue Acquisition Channel Campaign 60

Up and Running

JULY 16, 2013

The traditional process of video production costs companies serious money, with heavy equipment, expensive studio fees and a result that wasn’t always worth the massive amount of time and energy put into the project. Use Video to Draw Consumers In. Introduce them to your organization via video. SEO Benefits.

Video 73

Video Social Media Viral Differentiation 73

www.forentrepreneurs.com

FEBRUARY 2, 2010

As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

MAY 29, 2019

What does it take to grow a YouTube channel? Is a channel more than the sum of its video parts? Or will a strategy that focuses on videos alone increase subscribers? Some solutions are simple—you need a consistent visual presentation on your channel page and across videos. 5000 are also floundering.

Channel 106

Channel Video Audience Software Review 106

Brandanew

JUNE 15, 2015

Growth hackers are basically professionals who make use of SEO, website analytics, content marketing and A/B testing to create and execute a low cost marketing strategy. The most popular growth hacking techniques include social media and viral marketing. Viral marketing. Snackable content. Crowdsourced content. Owned media.

Viral 100

Viral Marketing Social Media SEO 100

mashable.com

MAY 28, 2010

A name can be a prison,” says Michael Martine, the blogging and SEO expert behind Remarkablogger. Plus, since spammers rely heavily on popular keywords, names generated solely with SEO in mind can seem spammy. Just don’t forsake that natural ability because you’re so focused on domain names, SEO and empty vessels. Is It Sticky?

Naming 94

Naming Technical Review Social Media Startup 94

ConversionXL

MAY 27, 2022

Like SEO, demand generation is a long game. Pay attention to your close rate per channel. Using this metric on your white papers, case studies, and videos is setting yourself up to fail. Focus on content engagement metrics, such as how long someone watched your video, instead of click-throughs. This uncovers more themes).

Demand 124

Demand B2B Distribution Channel 124

mashable.com

OCTOBER 27, 2010

Although the rest of us probably won’t be able to get our questions for business leaders answered directly, there’s likely a video on MeetTheBoss TV that is relevant to your issue. Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us!

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

Duct Tape Marketing

DECEMBER 20, 2012

Videos, which you may be using in your business to help highlight your products and services, are a great tool for expanding your social connections. As you’re probably aware, videos help bring your brand and key marketing messages to life in a different way than text or still images do. Think beyond just posting.

Video 66

Video Viral Channel Social Network 66

ConversionXL

JULY 7, 2020

Instead, think of Pinterest as a way to build an audience or an additional distribution channel for your content. Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. For more detailed information, check out this video. Conclusion.

Marketing 114

Marketing Viral Campaign Search 114

mashable.com

NOVEMBER 30, 2010

View More » Web Video George W. Our Favorite YouTube Videos This Week. SEO Specialist at Empirecovers.com (J. MapQuest Founder on the Past, Present. The 3 Biggest Stories in Tech & Busin. Bush Talks "the Facebook" a. Bush to Visit Facebook HQ f. Kitschy Indie Spy Feature Premieres o. Aussie Scores Invite to Strangers Th.

Software Developers 79

Software Developers Software Development Software Review Software 79

Duct Tape Marketing

MARCH 21, 2024

Tim shares his expertise on the ever-evolving world of SEO, shedding light on the crucial components that contribute to successful online visibility and rankings. Tim shares his expertise on the ever-evolving world of SEO, shedding light on the crucial components that contribute to successful online visibility and rankings.

SEO 65

SEO Technical Review Viral Video 65

Duct Tape Marketing

MARCH 20, 2019

Stage two was about getting those five channels to a level where they can start to pay dividends, and then adding on three additional channels. In addition to going even deeper into the channels you’ve already established, here you add CRM, marketing automation, and analytics and tracking into the mix. Add to SEO.

Marketing 64

Marketing Social Media Campaign Analytics 64

Growthink Blog

FEBRUARY 22, 2018

And importantly, your marketing plan covers the "channels" you will use to get new customers (known as your "promotions strategy"). These channels include, among others: Billboards Blogs, Podcasts, etc. Create Some YouTube Videos I recently met with representatives from Google who presented some very interesting information to me.

Chicago 54

Chicago Marketing Search Channel 54

Growthink Blog

FEBRUARY 17, 2013

And importantly, your marketing plan covers the "channels" you will use to get new customers (known as your "promotions strategy"). These channels include, among others: Billboards Blogs, Podcasts, etc. Create Some YouTube Videos I recently met with representatives from Google who presented some very interesting information to me.

Chicago 109

Chicago Marketing Search Channel 109

Women Entrepreneurs Can

SEPTEMBER 6, 2020

User-Generated Content (UGC) is one of the most cost-effective and efficient SEO strategies. Conversions are crucial to say that SEO strategies are working. In whatever format—text, images, videos, and the like—as long as it is authored by users and is organic or unpaid, then it is a UGG. Video Content. What Is UGC?

Software Review 94

Software Review Social Media New Zealand Silicon Valley 94

Startup Lessons Learned

NOVEMBER 7, 2008

This is one of the blog we posted about how some company is doing SEO to promote the website. I too would be concerned about false negatives, but perhaps this strategy could be integrated into a broader market research strategy that included user engagement, viral marketing, etc which would all be quantifiable under the Google analytics.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Duct Tape Marketing

JUNE 16, 2017

High-quality video content. Video content is becoming increasingly popular across all industries. The challenge many marketers come across is finding ideas for video content in the first place. Live video is without a doubt one of the hottest channels right now. Both during and after the fact.

South Africa 55

South Africa Audience Video Africa 55

ConversionXL

APRIL 11, 2016

You often read that most people prefer to watch a video than read text. You’ve been hearing about video for years now, but it’s still relatively uncharted. Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. The State of Video in 2016. 55% do so daily.

Video 48

Video Conversion Mobile Search 48

The Next Web

AUGUST 19, 2013

This post is about choosing the right sales strategy and channels for your startup from the start. Being an engineer, I built myself a kind of algorithm that helps determine an early-­stage startup’s sales channels, and that’s what I’m sharing with you today. Step 2: Choose your sales channels. Direct sales: Selling one-to-one.

Belarus 137

Belarus Viral Channel Startup 137

The Startup Magazine

MARCH 28, 2021

Some other important metrics to consider while measuring website traffic include: Numbers of sessions: It includes assessing how successful traffic-building strategies (SEO, PPC, etc.) Channel: Finding out which sources, such as email, organic search, and email, are used to calculate website traffic is another way to do so.

SEO 174

SEO Social Media Search Campaign 174

Women Entrepreneurs Can

JULY 18, 2024

Key Takeaways: Enterprise SEO drives significant organic traffic and delivers a strong ROI. Effective SEO strategies involve comprehensive keyword research, technical optimization, and high-quality content. Data-driven decisions enhance the effectiveness of SEO efforts and maximize ROI.

SEO 52

SEO XML Caching Engineer 52

Duct Tape Marketing

OCTOBER 13, 2016

It’s just that your biggest opportunities on social media channels isn’t promotion. Invite customers in by filming behind the scenes videos. Finding trending stories and videos that make an emotional impact is relatively easy. Tape Introduction Videos of Company Representatives. In fact, doing these things is a good idea.

Social Media 28

Social Media Media Curation Video 28

Duct Tape Marketing

MAY 4, 2016

I know, monster list posts are so last year, but I wanted to put together a resource that could be a bit of a guide as you navigate all of the various platforms, networks, and channels available today. Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

ConversionXL

OCTOBER 9, 2019

Video marketing is booming. Cisco predicts that, globally, video traffic will be more than 80% of all web traffic by 2022 (up from a prediction of 75% made in 2017). Other recent reports claim a 17% leap in video content usage in 2018, with the average person watching more than 90 minutes of online video every day.

Lead Generation 110

Lead Generation B2B Video Marketing 110

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Expo SF (May. Try About the author.

San Francisco 68

San Francisco Lean Retention SEM 68

YoungUpstarts

AUGUST 25, 2020

Because in the end … This type of marketing is widely practiced on social networks, especially on Facebook , where the capacity for dissemination and viralization of recommendations is brutal. But there are also more invasive modalities that prevent reading the content of the page or seeing the images of a video. Email Marketing.

Marketing 179

Marketing Social Network Advertising United States 179

Duct Tape Marketing

MARCH 1, 2016

Lead generation is essentially a game of channels more than tactics. Meaning you need to find the right mix of channels that allow you to profitably attract a high enough number of leads over and over again in order to feed your growth objectives. You don’t simply assemble a few tactics; you master a few channels.

Lead Generation 28

Lead Generation Channel Partner Campaign 28