The Startup Magazine

OCTOBER 26, 2021

There are so many businesses around us, and to stay in the game, you need to think of ways to improve your small business revenue. It’s important to remember that every small business needs a different approach. Here are 8 straightforward ways to help you improve your small business.

Small Business 179

Small Business Mobile Revenue Social Media 179

YoungUpstarts

MAY 14, 2018

We all know that marketing is essential for a small business, especially as you’re just starting 8out. Finding the time or skill-sets to do the job effectively on a small business budget may seem near impossible. Marketing your small business doesn’t have to be intimidating. Start small and stay consistent.

Small Business 173

Small Business Technical Review Social Media SEO 173

Up and Running

AUGUST 6, 2021

Targeting is a core concern for small businesses. But there’s an audience segment that every small business (at least, those that don’t focus on age-related products like stairlifts) should target: young people. Older people cling to the notion of listening to their elders and getting advice through traditional channels.

Small Business 149

Small Business Customer Social Media Channel 149

Startup Professionals Musings

DECEMBER 13, 2019

Yet I still see expense budgets based on traditional channels, with no strict metrics on cost of customer acquisition by channel, or lifetime customer value. Support-intensive products and high return rates can sink even the best run business. Excessive support and return activities.

Technical Review 306

Technical Review Metrics Social Media Channel 306

YoungUpstarts

DECEMBER 12, 2020

The novel coronavirus disease has led to many businesses embracing digital transformations to accommodate the ever-growing online market. The social distancing needs and huge traffic online has led companies to upgrade their online selling channels to meet the digital demand. Benefits of having a CMS.

Technical Review 246

Technical Review Architecture Software Review Demand 246

YoungUpstarts

DECEMBER 19, 2020

It’s also ideal if you can find a virtual call center program that works across multiple communication channels, like social media. For some small businesses, video production isn’t an easily attainable reality. When you’re choosing a live call or chat platform, you need to keep your technicians in mind.

Seattle 264

Seattle Technical Review Technical Support Software Review 264

Up and Running

MAY 3, 2021

Likewise, your website , the digital representation of your business, and the means through which people find you and connect with you, also needs to have metrics in place to know how it’s doing. How to measure your small business website performance. You can scale up what’s working well and can fix critical problems.

Small Business 148

Small Business Caching Metrics Analytics 148

The Startup Magazine

MARCH 19, 2025

Small-business owners across America face intense competition in the digital marketplace. The agency specializes in helping small businesses in essential service industries, from home-repair contractors and auto shops to legal offices and medical practices. Hibu, a U.S.-based And the results speak for themselves.

Rhode Island 83

Rhode Island Ohio Web Development Social Media 83

Up and Running

SEPTEMBER 2, 2020

Whether it’s sponsorships, co-branded products or exclusivity deals, for many businesses to grow a partnership is as inevitable as acquiring funding. But what if you own a small business? Does partnering with other businesses make sense? What are the advantages of small business partnerships?

Small Business 153

Small Business Reputation Partner Distribution 153

Up and Running

JUNE 25, 2020

If you want to continue building clout amongst your customers and other businesses, you need to showcase your expertise. This means providing resources, hosting webinars , conducting research studies , and even running Q&A’s through your social channels.

Small Business 180

Small Business Hosting Social Media Community 180

Both Sides of the Table

MAY 1, 2014

But while Amazon blew away existing physical distribution channels to deliver products to you, we are blowing away existing physical infrastructure to help you store the things you want to keep – just not at your home. I say nationwide but we’ve actually had people ship us stuff from as far away as Tokyo if you can believe it.

Technical Review 380

Technical Review Software Review Cofounder CTO Hire 380

YoungUpstarts

SEPTEMBER 16, 2020

Gather customer data across various channels and devices to have a more comprehensive profile. All of these different scenarios can be a great way to integrate personalization into all of your marketing channels. And this can vary greatly based on your company size, goals, and marketing channels. . Image courtesy of Listrak. .

Marketing 179

Marketing SMS Campaign Channel 179

Duct Tape Marketing

JANUARY 10, 2025

Solving the Marketing Leadership Gap for Small Business (Marketing Leadership as a Service) written by John Jantsch read more at Duct Tape Marketing Small business marketing can feel like an endless checklist: create content , run Google Ads, post on social media, and optimize for SEO.

Leadership 43

Leadership Small Business Marketing Social Media 43

Duct Tape Marketing

APRIL 21, 2022

Local Marketing Strategies For Your Small Business written by John Jantsch read more at Duct Tape Marketing. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. How do you manage all of those various channels?

Small Business 98

Small Business Software Review Marketing Technical Review 98

YoungUpstarts

OCTOBER 15, 2018

They strategize and have a plan for their social media channels. Below are examples of what an effective social media plan for your business will address: The audience needs and expectations on each platform your company uses. Roles and responsibilities of team members and other parties that will manage your social media channels.

Social Media 210

Social Media Media Technical Review Channel 210

The Startup Magazine

OCTOBER 19, 2020

Small businesses are an easy target for ill-intended actors ( 43% of cyber attacks are aimed at small businesses ), but very few of them are well-prepared to face this type of scenario. Since people may use unsafe channels and personal devices to access the company’s network it’s crucial that they understand the risks.

Startup 187

Startup Software Review Database Cloud 187

Steve Blank

DECEMBER 9, 2013

Now that you’ve gotten to know your potential channel and customers, regardless of how much money you’re going to make, will you enjoy working with these customers for the next 3 or 4 years? Is this a scalable business? And if not, are you Ok with something small? Is it a lifestyle business while you’re keeping your other job?

Cofounder 330

Cofounder Technical Cofounder Liquidity Event Lean 330

Duct Tape Marketing

NOVEMBER 15, 2023

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] 20:58] Are there any overlooked channels or platforms worth exploring? This is John Jantsch.

Channel 92

Channel Acquisition Framework B2B 92

YoungUpstarts

FEBRUARY 2, 2014

Chances are good you have at least a personal channel – billions of users jump on each month. Small Business, and PR Daily. Secondly, Google has some really outstanding products that are attached to its search engine. Who doesn’t have a Gmail account at this point? Who hasn’t seen a video on YouTube? Google for the Win.

Entrepreneur 276

Entrepreneur Social Media HTML Engineer 276

YoungUpstarts

AUGUST 18, 2020

The advancement of information technology has made it affordable even for small businesses to get sophisticated software. Customers often want a brand that’s active in all major channels. That said, here are some proven ways to deliver a better customer experience as a startup: 1. Make Use Of CRM And Other Tools.

Customer 231

Customer Technical Review Software Review Startup 231

The Startup Magazine

SEPTEMBER 10, 2024

Startups and small businesses need to keep up with the dynamic markets and economies if they want to be best positioned for launching and scaling their businesses. When it comes to staying informed in today’s fast-paced world, having access to reliable and timely news updates is crucial.

API 158

API Technical Review Technical Support Software Review 158

Duct Tape Marketing

NOVEMBER 21, 2022

What fractional CMOs can do for small businesses written by Editor read more at Duct Tape Marketing. Want to grow your business and position your brand for success? But with an average annual salary of over $330,000 many small to mid-sized businesses can’t easily afford a CMO.

Fractional CTO 90

Fractional CTO Small Business Metrics Revenue 90

Steve Blank

MAY 20, 2020

Business owners large and small are struggling to find their footing, wondering what will be the new normal when the recovery happens. For the majority of companies, the business models of the past will not return. Hit hardest were most small business service providers. The Seven-Step Small Business Pivot Process.

Small Business 335

Small Business Jordan Green Social Media 335

YoungUpstarts

MARCH 18, 2020

Why is visual marketing important as a part of your overall small business marketing strategy? Cut short – it’s time to include inspiring visuals in your small business marketing strategies to reach your overall business goals. Create Video Guides For Your Business.

Marketing 226

Marketing Social Media Audience Video 226

Startup Professionals Musings

NOVEMBER 17, 2021

Traditional business intelligence (and data mining) software does a very good job of showing you where you’ve been. This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Predictive advertisement targeting.

Analytics 248

Analytics Retention Social Media Startup 248

YoungUpstarts

SEPTEMBER 6, 2019

Small businesses offer the sort of personalized care and customer service that corporate giants can never match. While they have stayed alive for centuries by catering to the needs of their clientele, those businesses are struggling to remain relevant to modern buyers. Achieve brand uniformity across all marketing channels.

Technical Review 164

Technical Review Channel Audience Web 164

The Startup Magazine

SEPTEMBER 20, 2024

Finding Remote Tax Prep Providers Seek recommendations from small business owners, self-employed individuals, or freelancers within your professional network who have used remote tax preparation services.

CPA 158

CPA Software Review Technical Review Stock 158

YoungUpstarts

JULY 30, 2019

For a time, Walmart was making headlines that reported their less-than-stellar treatment of employees and the negative impact their mega-brand’s presence created for small businesses across the country. Amazon – Develop a consistent, reliable multi-channel brand. So, look for ways that you can give back to your community.

Social Media 173

Social Media Curation eCommerce Channel 173

Startup Professionals Musings

JUNE 5, 2019

Big companies and small, from Amazon to Zappos, have set the bar high along the following lines: Business must be available when and where you are. Even small businesses can now easily be global in scope, and available 24x7 online. Company amazingly finds you based on your interests.

Customer 211

Customer Social Media Metrics Technical Review 211

Duct Tape Marketing

SEPTEMBER 26, 2024

Gain Client’s Trust by ensuring Cybersecurity written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Zach Kromkowski In this episode of the Duct Tape Marketing Podcast , I interviewed Zach Kromkowski, co-founder of Sention, about the importance of cybersecurity for small businesses and marketing firms.

Software Review 79

Software Review Security Distribution IP 79

YoungUpstarts

MAY 14, 2020

If you stop marketing your business, it could dry up, and this will leave you in a pretty sticky situation. . Below, you’ll find marketing advice designed for small businesses during COVID-19: Keep Everyone Updated. Use emails and your social channels to keep everybody updated. Use your imagination!

Small Business 279

Small Business Marketing SEO Audience 279

YoungUpstarts

JUNE 26, 2020

According to research from Google , consumers see calls as an “important” channel of communication, with 70% of searchers on mobile using click-to-call. Nevertheless, trying to operate a dedicated phone line can be tricky for small and even medium businesses. With the prevalence of live chat, social media, email, etc.

Customer 182

Customer Technical Review Social Media Channel 182

Up and Running

NOVEMBER 12, 2020

For many small businesses, determining your marketing budget is likely an afterthought. Leveraging the power of ML or Machine Learning, AI can help channelize your marketing spending in proper directions leading to a higher return on investment (ROI). Selecting the right advertising channel. Pitch to investors.

Artificial Inteligence 142

Artificial Inteligence Marketing Channel Campaign 142

ConversionXL

OCTOBER 7, 2021

You’ll need to maximize your presence on multiple channels with educational content and influencer marketing to ramp up the excitement. Which marketing channels drive the most traffic? Fit is about reaching the right audience on the right platforms and channels. These channels should take priority. Slow skimming.

Product 142

Product Marketing Software Review Social Media 142

YoungUpstarts

DECEMBER 5, 2019

The prime example of the latter is what is known, somewhat ironically, as “friendly fraud” Online merchants, especially those operating small businesses, should take precautions and educate themselves on what friendly fraud online looks like in order to protect themselves. Others, though, occur through preventable mistakes.

Technical Review 162

Technical Review Channel Demand Revenue 162

VC Cafe

MARCH 16, 2025

Few free growth channels remain, and incumbents often own or clog the major avenues. The flattening of the mobile adoption curve and Apple’s deprecation of its Identifier for Advertisers (IDFA) have elevated customer acquisition costs significantly. Gaming founders know this challenge well.

Technical Review 78

Technical Review B2C Generative AI IPO 78

YoungUpstarts

MARCH 20, 2018

by KJ Dearie, product specialist and small business advisor at Termly. This growing climate of suspicion, coupled with the ever-increasing shift toward a digital marketplace, is particularly detrimental to small business owners. KJ Dearie is a seasoned product specialist and small business advisor at Termly.

Customer 200

Customer Technical Review Security Internet 200