Startup Professionals Musings

MAY 17, 2020

These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many strategies leading to failure that are inside the entrepreneur decision realm. Viral marketing costs real money, and your support staff and hosting systems cost even more.

Intellectual Property 436

Intellectual Property Angel Investor Viral Distribution 436

Both Sides of the Table

JANUARY 11, 2014

The father of “Growth Hacking” appears to be Sean Ellis who wrote this widely read post, “ Find a Growth Hacker for your Startup. ” He advocates for people who test all channels, use quantitative methods and commit to growth as one’s “true north.” Doesn’t. Success begets success.

Technical Review 384

Technical Review Hockey Stick SEM Channel 384

Both Sides of the Table

APRIL 4, 2011

It’s a very important concept for me because in a startup you are constantly under pressure and have way too many distractions. Commitment & urgency are key drivers of success in startup businesses. I was recently talking with a startup company who wanted me to try their product. You already know it from your personal lives.

Metrics 346

Metrics Startup Acquisition SEM 346

TechEmpower

JULY 24, 2023

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. What channels will you use (e.g., Ads, Viral/Social, SEO)? What are your key Startup Metrics ? eCommerce Does your startup run on a subscription model? Do you support discounts?

Developer 520

Developer Technical Review CTO Hire Fractional CTO 520

Startup Professionals Musings

JUNE 26, 2020

The most common business entity used for startups is a Limited Liability Corporation (LLC), which is the cheapest and simplest to manage. All startups, including non-profits, need revenue to thrive, such as such as from subscriptions, retail, online, licensing, or services. Description of the business entity you plan to form.

Business Plan 423

Business Plan Product Intellectual Property Elevator Pitch 423

ConversionXL

APRIL 4, 2017

How you decide to invest in marketing channels can make or break your business. Okay, so it’s important to capitalize on effective channels that are conducive to growth at scale. An Overview of Common Digital Marketing Channels. When Does Paid Acquisition Work for SaaS Startups? This is both ineffective and stressful.

Channel 118

Channel Marketing Viral SEO 118

Both Sides of the Table

SEPTEMBER 17, 2013

So why is online video such an attractive market to build a startup? These markets represent about $600 billion of total spend between them, leaving tons of opportunities for startups to disrupt and grow large. The number of channels grew with cable & satellite TV but we still have limitations that makes distributing content high.

Video 339

Video Technical Review Distribution Aggregator 339

Startup Professionals Musings

OCTOBER 9, 2023

Businesses require an equally elegant business model, with the right price, messaging and delivery channel to the right target customers to keep the dream alive and growing. Test your channel and support strategy. Save your viral campaign and major inventory buildup for later. These two jobs need to be done in parallel.

Technical Review 220

Technical Review Advisory Board Software Review Business Model 220

VC Cafe

NOVEMBER 2, 2019

Top-line metrics are indicators of success, not the one bar to clear to raise funding for your startup. The main B2C benchmarks have to do with traction: growth in user acquisition, user retention/churn, monetisation, as well as the effectiveness of consumer marketing + virality. Benchmarks for deep tech startups.

B2C 141

B2C Technical Review Startup Retention 141

VC Cafe

SEPTEMBER 5, 2012

Paul Graham’s Startup Curve – avoid the “through of sorrow”! Growth Hacking isn’t viral marketing (although viral marketing is part of it). Growth Hacking isn’t viral marketing (although viral marketing is part of it). First Steps in Growth Hacking for Startups.

API 167

API Viral Startup Retention 167

The Next Web

DECEMBER 4, 2013

If you’re running a startup, working for one, or just considering turning an idea into a company, calling your work life “busy” is a severe understatement. Here are five essential, efficient ways to eliminate guesswork and make your startup a success on social media. Startup Example: Zappos. Startup Example: Cloudera.

Social Media 158

Social Media Media Viral Startup 158

Version One Ventures

SEPTEMBER 19, 2012

Your business has a high viral co-efficient (or perhaps even a network effect) that lets you amass users cheaply without worrying too much about the monetization per user or spending money on paid acquisition. High LTV can usually be found in transactional or subscription businesses. In addition, churn tends to rise as a company grows.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

crowdSPRING Blog

DECEMBER 15, 2010

Small businesses and startups face many challenges when marketing their products and services. Small businesses and startups have minimal brand recognition, are often located in geographic or demographic areas that limit their marketing options, and most have small (or non-existent) marketing budgets.

Lean 129

Lean Small Business Marketing Startup 129

The Next Web

AUGUST 19, 2013

Sales are the bloodstream for most businesses, and tech startups are no exception. However, figuring out the way your startup should make money could be challenging, especially for us left­-brained founders. However, figuring out the way your startup should make money could be challenging, especially for us left­-brained founders.

Belarus 137

Belarus Viral Channel Startup 137

VC Cafe

MARCH 16, 2025

Mention that you do “Consumer tech” as a startup founder and you’d be limiting your funding options to one third of the venture capital funds (in Israel that figure is probably closer to 10%). Despite the renewed potential offered by AI, consumer startups still need to overcome significant challenges.

Technical Review 78

Technical Review B2C Generative AI IPO 78

A Smart Bear: Startups and Marketing for Geeks

JANUARY 10, 2011

Let’s make this concrete with a brand-new, modern startup. Hallmark is a tough competitor too, and Walgreens and CVS are difficult channels to enter. It’s tempting to launch your startup with the widest marketing messages addressing the largest segment of the market. Want to work with me on a startup?

Software Review 232

Software Review Technical Review .Net Design 232

Both Sides of the Table

MAY 19, 2010

Another topic we debated early in the program was “lean startup” vs. “ fat startup ” where we both took the obvious hedge and said “it depends.” But truthfully both Dana and I are more aligned with the lean startup principles and believe you only go FAT when you’ve really proved out your product / market fit.

Partner 240

Partner New York City Cofounder Syndication 240

Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# A successful startup strives for this latter case. As soon as possible!&#

Customer 156

Customer San Francisco Viral Lean 156

View from Seed

AUGUST 30, 2016

For those of us that have been working in the startup and technology space for at least the past 10 years, these addresses mean two things. Despite that data, we don’t compete in one of the largest opportunities (in terms of sheer number of people using the product) that the startup and technology world has to offer. 1 Hacker Way.

Social Media 185

Social Media B2B North America Media 185

ReadWriteStart

JUNE 17, 2020

Building trust is important for every business , but it’s even more essential for startups. Here is how you can use video to build client and consumer trust in your startup. The Early Stages of Promoting Your Startup. First of all — why video? explainer videos. and customer testimonials.

Video 150

Video Software Review Startup Audience 150

Startup Professionals Musings

FEBRUARY 7, 2015

Businesses require an equally elegant business model, with the right price, messaging and delivery channel to the right target customers to keep the dream alive and growing. Test your channel and support strategy. Save your viral campaign and major inventory buildup for later. These two jobs need to be done in parallel.

Business Model 120

Business Model Technical Review Advisory Board Software Review 120

Startup Professionals Musings

APRIL 3, 2016

These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many shortcuts leading to failure that are inside the entrepreneur decision realm. Viral marketing costs real money, and your support staff and hosting systems cost even more.

Intellectual Property 120

Intellectual Property Startup Angel Investor Viral 120

ReadWriteStart

APRIL 8, 2023

TikTok and Influencers One viral video on TikTok can reach 1.5 Omnichannel: Diversity and Inclusion Every successful organization uses multiple channels to communicate with potential customers and advertise its products. So, do not be surprised if you come across a startup whose technology is now considered a trend in 2023.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

mashable.com

MAY 5, 2011

That company, which now has a client list of more than 200 companies and additional offices in the Philippines and New York, takes on the startup projects that Kayweb Angels selects. In exchange for $150,000 to $300,000 of work, each startup has given Kayweb 14% to 40% equity. ); // Welcome to Mashable!

Equity 74

Equity Engineer Technical Review Social Media 74

The Next Web

DECEMBER 12, 2013

It’s important to constantly question traditional assumptions whenever new platforms arise, as it’s these disruptions which incumbents often fail to adopt, leaving room for innovative startups to spring ahead in new land-grab opportunities. So many commerce startups get it wrong – focusing on customers before community.”.

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Then it’s time to innovate through the channels or platforms that are relevant. Digital quite simply is not for repurposing content that exists in other channels.

Viral 228

Viral Marketing Startup Demand 228

mashable.com

OCTOBER 11, 2011

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. Not to mention, early-stage startups usually only employ a few people focused on product and development. Read on for my startup tips.

PR 103

PR Startup Social Media Technical Review 103

Startup Lessons Learned

NOVEMBER 7, 2008

It was one of those brilliant startup brainstorms that comes to the team in a flash, with a giant thunderclap. Eric, Excellent article about an essential technique for startups. To help find the right keywords, Ive written an article on my blog Web Startup Help that details How to Do Keyword Research for startups.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Both Sides of the Table

DECEMBER 5, 2010

There was a backlash against the Plaxo spamming yet it paved the way for everybody who came after them to get users to drive viral adoption and we’d throw up our arms and say, “oh boy, here goes another social network that my friends are going to spam me about&# mentality that made it acceptable for everybody who came afterward.

Social Network 318

Social Network Networking Internet Technical Review 318

The Startup Magazine

MARCH 26, 2024

Embracing Social Media for Real-Time Engagement Social media channels such as Instagram, LinkedIn, and X, formerly known as Twitter, have become essential components of financial PR strategies. Furthermore, upholding integrity amid viral trends and clickbait culture requires strong ethical fortitude.

PR 147

PR Public Relations Social Media Audience 147

Startup Professionals Musings

SEPTEMBER 28, 2015

Too many entrepreneurs look for that one magic bullet -- an exciting new technology, perhaps, or their own determination to make the world a better place -- to override any shortcomings in their startup model. Such failures ignore the essential business elements investors look for before committing to a startup.

Exit Strategy 120

Exit Strategy Technical Review Distribution Viral 120

mashable.com

OCTOBER 16, 2010

During a presentation at Startup School at Stanford University earlier today, the prolific investor discussed the state of startup funding with a packed auditorium of students and entrepreneurs. These investors usually raise a smaller fund and make investments into startups that range in the hundreds of thousands of dollars.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

OCTOBER 16, 2010

During a presentation at Startup School at Stanford University earlier today, the prolific investor discussed the state of startup funding with a packed auditorium of students and entrepreneurs. These investors usually raise a smaller fund and make investments into startups that range in the hundreds of thousands of dollars.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

Both Sides of the Table

JANUARY 17, 2011

This applies equally to VCs, startups & big company executives. The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. It’s ironic because I believe creativity is the most important success criterion for a startup. So I thought I would.

Technical Review 356

Technical Review Framework Audience Media 356

mashable.com

MAY 28, 2010

How do you find that perfect Twitter handle or that ideal epithet for your blog, website or startup — one that’s snappy and memorable, and that you won’t hate by next year? A tech Startup OTOH may find themselves having to pivot as new players and innovation come into their market. And Good luck! Others, were great ideas.

Naming 94

Naming Technical Review Social Media Startup 94

mashable.com

SEPTEMBER 12, 2011

One of the things we hear a lot about in Silicon Valley is how cheap and easy it is to launch a startup these days. SEE ALSO: 8 Crucial Elements of Startup Success Many first-time entrepreneurs envision getting in the door with the right venture capitalists (VCs), financial deities who will nurture their ideas and lavish cash upon them.

Startup 79

Startup Social Media RSS Social Network 79

mashable.com

AUGUST 31, 2010

Movies music myspace ONLINE VIDEO politics pop culture privacy Search small business social good social media social networking social networks software sports tech television trending tv twitter verizon video video games viral video web video Wordpress Yahoo youtube Join More Than 2.8

LLC 75

LLC Social Media Startup Philadelphia 75