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Finding Your Voice And Using It To Make Ridiculously Good Content

Duct Tape Marketing

And so I don't, I think that every company has a voice, and whether they choose to really lean into that or or not, I think is is up to them. But I am a big advocate for absolutely defining it and leaning into it. Their product names have like H 1 27, 5 capital H small a like, you know, that's like how they name their products.