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But where do you start, and what are the best approaches to publicrelations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned publicrelations agency in New York City. I start off with this question: What is publicrelations?
57 Things I’ve Learned Founding 3 Tech Companies – [link]. The modern tech CEO: Barefoot and 21 – [link]. Chicago Sun Times writes about crowdSPING’s 2010 Chicago Innovation Award – [link]. Designing startup metrics to drive successful behavior – [link].
Book Review: Remote by Jason Fried and David Heinemeier Hansson – crowdspring.co/1gYIIgT. Book Review: Remote by Jason Fried and David Heinemeier Hansson – crowdspring.co/1gYIIgT. Chicago can be better than Silicon Valley (when it comes to promoting women entrepreneurs) | by Sharon Schneider - crowdspring.co/18J09d4.
Love seeing all the VC activity in the Chicago area! Giving DueDiligence Calls Their Due – [link]. Interesting question with 3D printing technology: is printing a gun the same as buying it? Good summary of our discussion yesterday on the Future of Publishing panel in Chicago – [link].
How to Create a Highly Detailed Hi-Tech Power Button – Basix – [link]. Good interview with @andrewmason on Chicago Tonight (WTTW) about @Groupon – [link]. Cuevas (Philippines) [interview with a crowdSPRING designer] – [link]. Extend the Firebug Console with these 15 Extensions – [link].
How to Build Trust in a Virtual Workplace | Harvard Business Review – [link]. Why Chicago Needs to Recruit and Retain Great Tech Talent – [link]. Silicon Valley’s loosening grip: Does the road to tech’s future run through Middle America? What Happened to Diaspora, the ‘Facebook Killer’? Or is it a fake market?
Chicago’s most active entrepreneurial networking groups | Crain’s Chicago Business – [link]. Always interesting to see Gartner’s Hype Cycle for emerging technologies. A third of all venture backed companies that went public in the last six years had at least one immigrant founder – [link].
Another excellent video post by @bcopple about startup activity in Chicago – [link]. Well worth the read – interview with Tachi Yamada, president of the Gates Foundation – [link]. Why diversity matters (the meritocracy business) – [link]. Startup Cultures are not an Automatic Success – [link].
Chicago’s Digital Ten (companies) to Watch – [link]. Good advice … How To Sell – [link]. 10 Tips For Making Your Tagline Stand Out – [link]. Bootstrapped, Profitable, & Proud: AnswerLab - [link]. Some Thoughts On The Seed Fund Phenomenon – by @fredwilson – [link].
Chicago’s Digital Ten (companies) to Watch – [link]. Good advice … How To Sell – [link]. 10 Tips For Making Your Tagline Stand Out – [link]. Bootstrapped, Profitable, & Proud: AnswerLab - [link]. Some Thoughts On The Seed Fund Phenomenon – by @fredwilson – [link].
Inside the Mind of a Technical Founder | OpenView Blog by Larry Kim – crowdspring.co/1u7Fz1b. Livescribe Notebooks by Moleskine marry analog and digital technology – crowdspring.co/1lYTFTX. Good long read on the history of Motorola | Chicago magazine – crowdspring.co/1nQMcBM. WordStream – crowdspring.co/1tOs1vg.
The image on the left is “The Bean&# in Chicago – photographed in HDR. Keynote Speech Scott Klososky Social Technologies 12 Step Process – [link]. These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! – [link].
Five Tips To Improve Employee Performance Reviews – [link]. Five Tips To Improve Employee Performance Reviews – [link]. CEC’s Startup Forecast – “Never been a better time to start a company in Chicago” – [link]. End of an Era: The Golden Age of Tech Blogging is Over – [link].
29 Things I, as a designer, wish more tech startups knew – [link]. Why Chicago is the Best Place to Start a Digital Startup - [link]. desperation for software talent has moved even small and midsize tech companies to make acqui-hires.” – [link]. 60 Outstanding Sets of Photoshop Tech Brushes – [link].
We are so proud to be a part of the entrepreneurial and technology community in Chicago where we are based. Identifying the Biases Behind Your Bad Decisions | Harvard Business Review - crowdspring.co/1sSZZst. Kraft Rejects 75 to 85% of Impressions Due to Quality Issues - crowdspring.co/1sSuZZu. 1ohW9O3. .
Twitter’s Secret History As the World’s Worst Tech or Media Business – [link]. A Start-Up Ecosystem Forms in Chicago – [link]. 5 New Spots for ChicagoTech Entrepreneurs – [link]. Women (Entrepreneurs) Who Go Their Own Way – [link]. Why I left Google – [link].
An open letter to the Chicago entrepreneurial community – [link]. Best of 2010 Tech, Year In Review (by @FrankGruber ) – [link]. Three economic trends for 2011 (fueled by startup goodness) – [link]. HOW TO: Attract Early Adopters to Your Social Startup – [link]. Top Startup Trends of 2010 – [link].
Why Good-Better-Best Prices Are So Effective | Rafi Mohammed-Harvard Business Review – [link]. How do I find good technical co-founders? Good (short) video interview with Kevin Willer about the value 1871 Chicago offers entrepreneurs – [link]. The link is in the Other section below. LinkedIn – [link].
Study shows Chicago lacks strong tech investor base – [link]. Inspired By The Start Fund, New World Ventures Offers Chicago Excelerate Startups $50K – [link]. Thinking about selling your small business or startup? Here are five 5 tips for a safe exit – [link]. Do ad agencies struggle with social?
Invest in Your Customers More Than Your Brand | Michael Schrage-Harvard Business Review – [link]. Invest in Your Customers More Than Your Brand | Michael Schrage-Harvard Business Review – [link]. Tech Startup City: G2 Crowd in Chicago | Forbes – [link]. Lean Business: Freelancers for ALL My Friends!
crowdSPRING’s Small Business Spotlight of the Week: Simply Smart Tech – [link]. The economic logic behind tech and talent acquisitions – Chris Dixon – [link]. Why Chicago is One of the Best Cities for Entrepreneurs | @ Technori – [link]. Some advice from Jeff Bezos – [link].
A special report from The Economist on Tech Startups. Why Chicago needs to stop playing by Silicon Valley’s rules | by Adrian Holovaty – crowdspring.co/1f87594. Three Long-Held Concepts Every Marketer Should Rethink | Harvard Business Review – crowdspring.co/M5TsNZ. You Can’t Beat Habit – crowdspring.co/1dlSylX.
You Can’t Be a Wimp—Make the Tough Calls | Harvard Business Review – crowdspring.co/H4gLnT. Chicago’s startup engine roars | Chicago Tribune - crowdspring.co/16aYZLL. Gartner: Top 10 Strategic Technology Trends For 2014 | Forbes - crowdspring.co/H47XhY. 16aXflK. . ” - crowdspring.co/16aZ5Ts.
Pennies from Heaven: Chicago Startups’ Experiences with Angel Investors – [link]. Flyover Geeks: 2010′s Top 30 in Chicagotech – [link]. Excellent post by @msuster offering advice about talking with investors about your competitors – [link]. The Myth Of Work Life Balance – [link]. – [link].
Why Menus Suck + Other Deep Thoughts on the Food Tech Revolution. 8 Major Tech Predictions for 2013 | Business Insider – [link]. Analysis: For tech investors, it’s hard to know when to bolt | Reuters – [link]. Why Menus Suck + Other Deep Thoughts on the Food Tech Revolution. Dave McClure – [link].
How to Hire in Chicago – [link]. Entrepreneurs Unpluggd: Puts the Emphasis on Chicago Entrepreneurs’ Stories – [link]. How Chicago’s clout culture stifles innovation – [link]. Best Practices and Tips for Restaurant Web Design – [link]. Finding Cash for Your Start Up – Part 1 – [link].
Chicago venture picture better than U.S. Five of Steve Jobs’s Biggest Mistakes | Peter Sims-Harvard Business Review – [link]. Samsung’s road to global domination | Fortune Tech – [link]. Productivity is Hard – [link]. Forrester: U.S. In 2012 | TechCrunch – [link]. in Q4 – [link].
Kevin Willer Shares His Experience Building Google’s Culture In Chicago – [link]. Publicrelations: Social media too big for businesses to ignore – [link]. Advice to advisers: Stop being so nice – [link]. Building Startups Is Like Baking A Cake In 3 Minutes – [link]. What Good Does Design Do For Business?
Startups in Chicago check out this new Q&A site – Chicago Founders – [link]. The Downside of Perfection – [link]. Only 14% of Fortune 500 were venture backed – [link]. Lean Marketing tips: business card as selling tool – [link]. How Small Businesses Are Using Social Media [INFOGRAPHIC] – [link].
Rose and the Chicago neighborhood – Englewood – where he grew up – [link]. Interesting “futuristic&# library at the University of Chicago (still houses physical books) – [link]. Outstanding story about D. The Chilling Story of Genius in a Land of Chronic Unemployment – [link].
Take a Tour of 1871, a New 50,000 sq-ft Coworking Space in Chicago – [link]. Q1 saw the most tech IPOs in four years, but funding amounts are down – [link]. Why stay-at-home mothers are more depressed than working moms – [link]. How Intern Mentorship Works at Khan Academy – [link].
An AMAZING amount of funding activity in Chicago – [link]. Small business and startups: great reads from the business press – [link]. crowdSPRING’s Small Business Spotlight of the Week: Coupon Cactus – [link]. 9 Metrics to Help You Make Wise Decisions about Your Start-Up – [link].
A quarter of all Chicago-area mortgages underwater – [link]. Are You Up For a Second Job? The Rise of Moonlighting and ‘Moonpreneurs’ – [link]. 32 of the Strangest Houses in the World – [link]. Cool places – [link]. BMW Developing Laser Vehicle Headlights [link].
Chicago startup @SpotHero wins app contest in quest to make finding a parking spot easy – [link]. nin & The Liquid Economy – [link]. More businesses are turning to crowdsourcing to innovate & reduce costs for packaging designs – [link]. Famine in East Africa Worsening – [link]. We can end malaria.
Google trying to help people to help their parents with technology issues – [link]. Groupon’s value to Chicago goes beyond Google deal – [link]. Forget the Cloud — It’s All About the Crowd – [link]. Crowdsourcing Implications for Medium and Large Businesses – [link]. Are they kidding?
Nice feature story via Chicago Tribune on @Ramon_DeLeon – [link]. Klout, My Story & Why Opting Out Was My Only Choice – [link]. Intelligent critique of AdKeeper by Digiday’s @JackMarshall – [link]. It’s only the beginning in the radical evolution of what agencies will look like in the future – [link].
million+ company, with 60+ team members doing tours in NYC, San Francisco, Chicago, Washington DC and Los Angeles.”. I started R PublicRelations on a wing and a prayer, but my reputation in the publicrelations world has followed me to success. We’ve continued bootstrapping since then — today we are a $2.5
Good to see increasing local VC investment activity in Chicago startups – [link]. How to Make Money in 6 Easy Steps – [link]. Good post about why you should not force-sell customers when they first visit – [link]. The Most Common Negotiating Mistakes — and How to Avoid Them – [link].
Interesting vertical farm concept coming together in an old Chicago meatpacking plant – [link]. Stunning map of America’s bike lanes – [link]. Creative way for Getty images to advertise its photo collection (video) - [link]. The Inigo Montoya Guide to 27 Commonly Misused Words – [link].
The Chicago FireStarter Venture Capital Fund – [link]. The Perpetually Vexing Problem of Hiring Programmers – [link]. 5 Reasons The Windy City is a Great Place for Startups – [link]. How to build your startup without learning code – [link]. The Perpetually Vexing Problem of Hiring Programmers – [link].
Chicago Entrepreneurism: Four Ingredients To Help Your Business – And This City – Dominate – [link]. – [link]. How to hire a programmer when you’re not a programmer – [link]. Simply being *usable* is enough to make a product truly remarkable – [link].
Prior to starting my own publicrelations and marketing consultancy, I worked for one of the largest global advertising agencies as well as smaller boutique PR and advertising agencies. My previous position held was as an independent sales representative at a small, outdoor advertising firm in Chicago.
The Story Behind How Pocket Hit 20M Users with 20 People | First Round Review – buff.ly/1FgnGIt. The Fantastically Geeky Ads That Gave Rise To The Tech Industry crowdspring.co/1EMPPXw. Chicago’s Design Meat Market – Print Magazine crowdspring.co/1JRFqsb. The Secret to Keeping Top Millennial Talent crowdspring.co/1K8ciNr.
Technology has helped close the information and resource gap for many vulnerable people, and I wanted to be a part of this revolution. One industry where many have fallen victim and lost large amounts of money due to lack of information is the real estate industry. Thanks to Alison Podworski, Alison May PublicRelations !
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