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Episode 3: Smart Bear Live!

A Smart Bear: Startups and Marketing for Geeks

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). Well they’re already burning, so I would suggest as you move toward a paid model, at the same time, you start diligently building a network of alliances with people who already have a good reason to promote your service. Jason: Help?

Cofounder 208
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First Impressions Matter: Why Great Visual Design Is Essential

ConversionXL

In an experiment conducted to study the effects of product expectations on subjective usability ratings, participants read a positive or a negative product review for a novel mobile device before a usability test. Positive product reviews primed users to have a more positive experience, even when they failed to complete an assigned task.

Design 132
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How To Write A Business Book That Matters

Duct Tape Marketing

Josh was formerly Senior Vice President, Idea Development at Forrester, where he spent 20 years analyzing technology and business. ​​His most recent book Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters, is a guide for authors who want to create impact in their business books. Like this show?

Audio 73
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Ranking — And Understanding — The World’s Top Startup Hubs [Video]

ReadWriteStart

Ecosystem Differentiation. “Boston has lost its previous leading position as the innovation and high-technology entrepreneurship center on the East Coast.” New York checked in at Number 5 in the Ecosystem Index but it’s the global capital of female tech entrepreneurship. ” Chile Is Heating Up.

Chile 60