Remove Churn Rate Remove Download Remove PPC Remove Revenue
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Build Success from a Struggling Agency with a Multimillion-Dollar Pivot

Duct Tape Marketing

Connect with John Jantsch on LinkedIn Duct Tape Transcript Email Download New Tab John (00:08): Hello and welcome to another episode of the Duct Tape Marketing Podcast. And so that basically takes us up until around, well, we won all those Stevie Awards, we were doing millions and millions of dollars in revenue. This is John Jantsch.

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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105
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Digital Analytics Simplified: The Beginner’s Guide

ConversionXL

In thinking about the bigger goal of digital transformation, 46% say they have been able to identify and create new product and revenue streams, and 45% of organizations are now using data and analytics to develop new business models. The company once had the market’s highest churn rate and lowest Net Promoter Score (NPS).

Analytics 106
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How To Calculate & Increase Customer Lifetime Value

ConversionXL

It appears that LTV should be about 3 x CAC for a viable SaaS or other form of recurring revenue model. Using Hubspot’s example, let’s say you spend $1,000 in PPC, which nets you 500 visitors. At least you’ll have something to benchmark so you can reduce your churn rate later. image source.

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