ConversionXL

MARCH 17, 2021

Since COVID started the number of spam emails and LinkedIn messages increased (doubled at least). Companies experience a high churn rate because of bad product adoption. In 2020 we applied the same approach to two of our customers: idronect (software to manage drone businesses) and Opsfleet (software development company).

B2B 150

B2B Sales Cycle Belgium IP 150

ConversionXL

AUGUST 12, 2016

Take the revenue you earn from a customer, subtract the money spent on acquiring and serving them, and see how long they generate profit before churning. LTV = ARPA * % Gross Margin / % MRR Churn Rate. To illustrate the impact this question has, let’s look at this case study on software development company owner, Jerry.

Software Review 48

Software Review Metrics Revenue Acquisition 48

maplebutter.com

JANUARY 8, 2013

You can start by personally emailing them and saying thanks. I send DM’s, emails, all day thanking people. CPL (email) = $4.35 – our goal was $5. And what do I do with all these email addresses?! I’ve developed a very simple work processing framework. Landing Page [link]. Value in that order.

Technical Review 44

Technical Review Startup Cofounder Software Review 44