ConversionXL

MARCH 17, 2021

In addition, a large amount of respondents stated that it’s extremely hard to generate targeted traffic or motivate accounts to show up to their events because of the oversupply of webinars & online content. Our findings also suggested, marketing-qualified leads didn’t always convert to sales opportunities as expected.

B2B 150

B2B Sales Cycle Belgium IP 150

ConversionXL

AUGUST 13, 2019

Aptrinsic CEO Mickey Alon encourages SaaS companies to go a step further and look at product qualified leads (PQLs). Once you can identify a quality lead, it’s time to figure out which sources deliver the most of them. Learn which sources generate the most high-quality leads. However, churn compounds.

Metrics 117

Metrics SQL Retention Churn Rate 117

Duct Tape Marketing

DECEMBER 27, 2012

This churn rate, as it’s called, is comprised of subscribers who unsubscribe, mark your email as spam, change employers (and therefore email addresses), and so on. On top of the 30% churn rate, there is a portion of your list – in many cases a significant portion – who are unemotionally subscribed.

Email 76

Email SMS Software Review Churn Rate 76

ConversionXL

FEBRUARY 7, 2014

When a business increases it’s webinar attendance by 1000% & net $40,000 in the first 3 sessions, you should probably listen to what they’re doing right. This week, I had the opportunity to sit down with Lars Lofgren - Growth Manager of KISSmetrics.com , whose job is specifically to get more leads for his software company.

Software 93

Software Churn Rate eCommerce Flash 93

David Teten

DECEMBER 3, 2019

For our content creation, we use tools such as Canva (graphic design) and GoToStage (webinars platform) to create and share content for prospects to find.”. Keren Moynihan, CEO, Boss Insights , said, “Last week at an industry function, we asked a high rolling VC, “how’s your lead gen?” 3) Raise capital. Her answer? ‘I

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

OCTOBER 30, 2021

Because of their previous actions, you engage them with a product-focused webinar that positions your company as the best choice. The conversion at this stage is them attending that webinar. At the bottom of your funnel, your marketing goal is to turn loyal customers into lead generators. Lifetime value (LTV).

Customer 140

Customer Marketing Social Media CPA 140