Churn Rate Redemption Sales 
ConversionXL
OCTOBER 30, 2019
Whether they’re part of a formal or informal referral loop, the goal is to get the customer to identify with your company and/or product so heavily that they become a marketing and sales vehicle. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Reactivation.
ConversionXL
OCTOBER 30, 2019
Whether they’re part of a formal or informal referral loop, the goal is to get the customer to identify with your company and/or product so heavily that they become a marketing and sales vehicle. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Reactivation.
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