Remove Clickthrough Remove Conversion Remove Download
article thumbnail

53 Ways to Increase Conversion Rate

ConversionXL

Somebody asked me the other day, what are all the possible ways one could increase the conversion rate? Here’s a list of 53 ways to increase conversion rate, along with an example for each case of how somebody did it. Adding proof to the home page contributed a lot to the 400% boost in voices.com conversion rate.

article thumbnail

Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

This time I’m going to do a deep dive on a particular pair of keyword-specific tactics that I’ve found can really drive higher conversions, both short term & long term. Download a spreadsheet with this sample data: ( Google Docs | XLSX ). Download a spreadsheet with this sample data: ( Google Docs | XLSX ).

PPC 114
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In a face to face networking situation, this would be how you enter the conversation. Then consider what the logical progression of the conversation would be after the offer’s been made. In the span of four months, SeoMoz increased conversions by 170% and generated over $1 Million in additional revenue. image credit.

Campaign 130
article thumbnail

How to Optimize Videos for Conversions

ConversionXL

But does video help increase conversions? Similarly, Vidyard found that 70% of marketers claim video produces more conversions than any other content. On Ice.com, the conversion rate for shoppers viewing video on product pages increased by 400%, while return rates dropped from 12% to 9%. How do you measure conversations?

Video 48
article thumbnail

Finding your One Metric That Matters

leananalyticsbook.com

Transactional sites are about shopping cart conversion, cart size, and abandonment. There are good studies that show a strong correlation between site performance and conversion rates, so startups ignore this stuff at their peril. Media is about time on page, pages per visit, and clickthrough rates. I’ll explain.

Metrics 58
article thumbnail

How to Build a Strong A/B Testing Plan That Gets Results

ConversionXL

Continuously testing your hypotheses will not only yield good results for conversion rates, but will also give you a better understanding about your customers – Having a clear idea of what your customers actually like and prefer can do wonders for your branding and marketing in other channels as well.

Analytics 131
article thumbnail

The Key to Online Advertising Is Tracking Results

Duct Tape Marketing

Create Conversion Goals in Google Analytics. You might create an ad designed to encourage someone to download your white paper. And that’s where conversion goals come in. In Google Analytics , you’re able to define your conversion goals. The first step to tracking how your ads perform is defining your goals.