leananalyticsbook.com

AUGUST 19, 2012

Transactional sites are about shopping cart conversion, cart size, and abandonment. There are good studies that show a strong correlation between site performance and conversion rates, so startups ignore this stuff at their peril. Media is about time on page, pages per visit, and clickthrough rates. I’ll explain.

Metrics 58

Metrics Clickthrough Lean Analytics 58

The Startup Magazine

JUNE 2, 2022

With banner ads, ad networks match advertisers to websites that are interested in selling advertising. The ad networks manage what space is available, matching it with demand from advertisers. . There are big discounts for ads that have a high clickthrough rate, which is meant to be an incentive to get people to create quality ads.

Advertising 158

Advertising Clickthrough Campaign Social Media 158

ConversionXL

SEPTEMBER 15, 2016

Is an average cost of 50 cents per conversion high or low? It all depends on the targets you’re trying to achieve, which of course will be the foundation of your optimization process, because only after you’ve defined them will you be able to compare your campaign/ad group/keyword/ad to them and see if there’s a match.” (via

PPC 48

PPC Software Review Campaign Analytics 48

ConversionXL

FEBRUARY 5, 2013

Your conversion rate is mainly determined by the quality of traffic. The act of conversion was opt-in to their email list. The total traffic and conversion numbers in this “case study” are of course ridiculously low and mostly not statistically significant at all, but serve as an illustrative example. Image credit.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129

The Equity Kicker

APRIL 26, 2016

Conversion rate optimisation is a hot topic these days. Most of these people searching will be improving their conversion rates which will enable them to pay more for traffic and still hit their customer acquisition cost targets, and unless you match them you will find it hard to compete.

Conversion 60

Conversion Customer Clickthrough Audience 60

ConversionXL

AUGUST 7, 2017

This guide gives you 9 tried and true strategies to improve clickthrough rates: Increase The Number of Links. Ensure Your Subject Lines Are A Match With Your Calls To Action. Many marketers find that emails with more than two links get even higher clickthrough rates (CTRs). This will boost your open rates and your conversions.

Email 95

Email Clickthrough Matching Cofounder 95

ConversionXL

AUGUST 7, 2017

This guide gives you 9 tried and true strategies to improve clickthrough rates: Increase The Number of Links. Ensure Your Subject Lines Are A Match With Your Calls To Action. Many marketers find that emails with more than two links get even higher clickthrough rates (CTRs). This will boost your open rates and your conversions.

Email 80

Email Clickthrough Matching Cofounder 80

ConversionXL

FEBRUARY 9, 2017

Improving your Quality Score, increasing your clickthrough rate (CTR), reducing your ad spend without compromising results… these are all top-of-mind for PPC marketers using AdWords. Quality Score is one of the most important metrics within your AdWords account as it has a significant impact on the cost per conversion you pay.

PPC 48

PPC Matching Algorithm Clickthrough 48

Duct Tape Marketing

AUGUST 13, 2015

Ultimately what you are looking for are pages that have high impression counts but low clickthroughs (CTRs). The first half of the title is usually an exact match keyword phrase and the second half is a killer description to get the reader’s attention. Don’t use the same exact match anchor text to link to a page dozens of times.

SEO 28

SEO Clickthrough Affiliate Private Equity 28

Up and Running

AUGUST 19, 2016

Then, when a visitor searches for your chosen keyword, they’re going to subconsciously move to your page listing because it matches up with what they’re already thinking about. Your product listings should already be optimized for conversions, if you’ve followed step one close enough. I hope that makes sense for you.

PPC 60

PPC Campaign Sales Search 60

ConversionXL

MARCH 19, 2012

What about when the product matches the customer’s needs and wants, and they trust the seller? Even though social media and internet rule, customers make purchase decisions using a combination of old media, new media, and old-fashioned conversations with friends and family. Online purchases start with a Google or Amazon search.

Social Media 129

Social Media Technical Review Arlington Clickthrough 129

Duct Tape Marketing

JULY 21, 2022

And this is to me, the most amazing thing, because they're using that extensively to match images, to search your intent in the search results. Obviously ignoring 75% of your conversions. We're not talking about visibility or talking about conversions. We're not talking about visibility or talking about conversions.

Search 94

Search Technical Review Clickthrough Canada 94

ConversionXL

APRIL 6, 2016

People hate popups, but they increase conversions. Joanna Wiebe, Jen Havice and Joel Klettke present: Conversion Copywriting Panel. If you have 0-10 conversions, etc. If you are below 1,000 conversions per month, you don’t have the power to run tests (w/ power of 80, you need 15%). Get more traffic and conversions.

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Retention Algorithm Software Review Conversion 48