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Before I try gazing into my crystal ball to see what 2011 will bring for the consumer internet industry, let me first see how I did on last years predictions: 1. The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough.
Editor’s note: This is a guest post by Sangeet Paul Choudary who analyzes business models for Internet startups at his blog Platform Thinking. When listings are served instead, as a feed, the clickthrough per session can serve as a proxy as well. You can follow Sangeet on Twitter at @sanguit. Trust: Curation of participants.
Mike i s the Co-founder and Analyst at Near Media where he researches and reports on reputation, reviews, and local search. He's the co-founder and analyst at near media, where he researches and reports on reputation reviews and local search. Marketing Podcast with Mike Blumenthal. If Google includes an image in your organic results.
Product quality and seller reputation matter , goes without saying. Even though social media and internet rule, customers make purchase decisions using a combination of old media, new media, and old-fashioned conversations with friends and family. Product quality and seller reputation matter, goes without saying. read more
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