Clickthrough Matching Reputation 
The Next Web
MAY 4, 2013
Matching: Curation of products/service. The efficiency of discovery and matching is critical to a marketplace’s success. When listings are served instead, as a feed, the clickthrough per session can serve as a proxy as well. At critical mass and beyond, closely track matching efficiency. Image credit: Getty Images.
Duct Tape Marketing
JULY 21, 2022
Mike i s the Co-founder and Analyst at Near Media where he researches and reports on reputation, reviews, and local search. He's the co-founder and analyst at near media, where he researches and reports on reputation reviews and local search. Marketing Podcast with Mike Blumenthal. If Google includes an image in your organic results.
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ConversionXL
MARCH 19, 2012
Product quality and seller reputation matter , goes without saying. What about when the product matches the customer’s needs and wants, and they trust the seller? Product quality and seller reputation matter, goes without saying. What about when the product matches the customer’s needs and wants, and.
Lightspeed Venture Partners
DECEMBER 3, 2010
The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough. After users take a style quiz to assess their profile, they are shown a selection of shoes, bags and accessories that have been specifically chosen to match their taste.
ConversionXL
APRIL 6, 2016
Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Does the question exactly match the hypothesis? Poor offer/audience match. Sites and brands earn an engagement reputation and it determines visibility. Engagement Reputation.
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